Crawford Investment Counsel Boosts Stake in Academy Sports

Investment firm increases holdings in outdoor retailer by 15.1% in Q3 2025

Mar. 15, 2026 at 11:11am

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Crawford Investment Counsel Inc. increased its stake in Academy Sports and Outdoors, Inc. (NASDAQ:ASO) by 15.1% during the third quarter of 2025, according to a recent SEC filing. The firm now owns 453,310 shares of the company's stock, valued at $22.68 million.

Why it matters

This investment signals continued confidence in Academy Sports' growth potential among institutional investors. As a leading specialty retailer of sporting goods and outdoor gear, Academy Sports has seen its stock rise steadily over the past year amid strong consumer demand.

The details

Crawford Investment Counsel acquired an additional 59,596 shares of Academy Sports during the third quarter, bringing its total stake to 453,310 shares worth $22.68 million. This represents about 0.68% of the company's outstanding shares. Other major institutional investors in Academy Sports include Dimensional Fund Advisors, LSV Asset Management, and American Century Companies.

  • Crawford Investment Counsel filed its Q3 2025 13F report with the SEC on March 15, 2026.

The players

Crawford Investment Counsel Inc.

An investment management firm based in Atlanta, Georgia that oversees over $5 billion in client assets.

Academy Sports and Outdoors, Inc.

A leading specialty retailer of sporting goods and outdoor recreation products, operating over 260 stores across the United States.

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The takeaway

Crawford Investment Counsel's increased stake in Academy Sports underscores the firm's confidence in the retailer's long-term growth prospects amid a favorable consumer environment for outdoor and sporting goods. This investment highlights the continued institutional interest in Academy Sports as it expands its footprint and product offerings.