Purported AI Video Misleads Public About Houston Restaurant

Jax on the Tracks is not a fine-dining steakhouse, despite claims in a now-deleted Instagram reel.

Mar. 16, 2026 at 9:53pm

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A recent Instagram reel posted by the Houston Properties Team about a new restaurant called Jax on the Tracks contained several inaccuracies. The reel claimed Jax was a fine-dining steakhouse, when in reality it is a casual neighborhood spot serving burgers, pizza and more. The reel also featured photos and videos of a different restaurant, and the woman presenting the information was likely an AI version of the agency's founder, Paige Martin, not the real Paige Martin.

Why it matters

This incident highlights the growing concerns around the use of AI technology, particularly in marketing and advertising, where it can be used to spread misinformation. As AI becomes more advanced, businesses and consumers need to be cautious about verifying the accuracy of information presented through AI-generated content.

The details

The Houston Properties Team, a residential real estate agency, posted an Instagram reel about the opening of a new restaurant called Jax on the Tracks in the Garden Oaks neighborhood of Houston. However, the reel contained several inaccuracies. Jax is not a fine-dining steakhouse, as claimed in the reel, but rather a casual, family-friendly restaurant serving burgers, pizza and more. Additionally, the reel featured photos and videos of a different restaurant, not the actual Jax on the Tracks. The woman presenting the information in the reel was likely an AI version of the agency's founder, Paige Martin, and not the real Paige Martin.

  • Jax on the Tracks opened in February 2026.
  • The Houston Properties Team posted the misleading Instagram reel over the weekend.

The players

Jax on the Tracks

A casual, neighborhood restaurant in Houston's Garden Oaks area, serving burgers, pizza and more.

Houston Properties Team

A residential real estate agency that posted the misleading Instagram reel about Jax on the Tracks.

Paige Martin

The founder of the Houston Properties Team, who was likely portrayed by an AI version in the reel.

Paul Miller

The owner of Jax on the Tracks, who responded to the reel with a correction about the restaurant's actual concept.

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What they’re saying

“We are aware of a social media reel circulating online that incorrectly portrays Jax on the Tracks using photos and video that are not of our restaurant and describes the concept inaccurately.”

— Paul Miller, Owner, Jax on the Tracks (chron.com)

What’s next

The Houston Properties Team has not yet responded to requests for comment about the misleading reel and the use of an AI version of Paige Martin.

The takeaway

This incident highlights the need for businesses and consumers to be cautious about the accuracy of information presented through AI-generated content, as it can be used to spread misinformation. As AI technology continues to advance, it is important for companies to ensure they are providing truthful and accurate information to the public.