Thryv Holdings Receives 'Hold' Rating from Analysts

Analysts cite mixed outlook for the software and technology solutions provider

Apr. 9, 2026 at 8:50am

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An extreme close-up of gears, levers, and other industrial machinery in shades of gray, conceptually representing the behind-the-scenes financial technology powering Thryv's small business software platform.Thryv's cloud-based software aims to streamline small business operations, but the company faces a mixed outlook from analysts as it navigates the competitive landscape.Dallas Today

Shares of Thryv Holdings, Inc. (NASDAQ:THRY) have received a consensus 'Hold' rating from the seven analysts currently covering the company, according to Marketbeat.com. The analysts' ratings include two 'Sell' recommendations, three 'Hold' ratings, and two 'Buy' recommendations, with an average 12-month price target of $9.50.

Why it matters

Thryv's mixed analyst ratings and price target reflect the challenges facing the company as it navigates the competitive small business software market. The company's cloud-based platform aims to help SMBs manage customer relationships, marketing, scheduling, and payments, but it faces competition from larger players and must demonstrate continued growth and profitability.

The details

The analyst ratings come after a turbulent period for Thryv, which has seen its stock price decline from a 52-week high of $15.49 to around $3 currently. The company reported a Q4 loss of $0.22 per share, missing estimates, though it maintained its full-year revenue guidance. Thryv has also seen some insider buying, with the CEO and CFO purchasing a combined 45,000 shares in recent months.

  • Thryv reported Q4 2025 results on February 26, 2026.
  • The CEO and CFO made open-market purchases of Thryv stock in early March 2026.

The players

Thryv Holdings, Inc.

A software and technology solutions provider focused on helping small- and medium-sized businesses manage customer relationships, marketing, appointments, and payments through a unified platform.

Wall Street Zen

An equity research firm that downgraded Thryv from 'Buy' to 'Hold' in February 2026.

Weiss Ratings

A research firm that maintained a 'Sell' rating on Thryv in December 2025.

Zacks Research

A research firm that downgraded Thryv from 'Hold' to 'Strong Sell' in March 2026.

Joe Walsh

The CEO of Thryv, who purchased 15,000 shares of the company's stock in March 2026.

Paul D. Rouse

The CFO of Thryv, who purchased 14,000 shares of the company's stock in March 2026.

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What they’re saying

“We must not let individuals continue to damage private property in San Francisco.”

— Robert Jenkins, San Francisco resident

“Fifty years is such an accomplishment in San Francisco, especially with the way the city has changed over the years.”

— Gordon Edgar, Grocery employee

The takeaway

Thryv's mixed analyst ratings and stock performance reflect the challenges facing the company as it competes in the crowded small business software market. While the company's leadership team has shown confidence through insider buying, Thryv must demonstrate continued growth and profitability to win over more investors.