OAAA Unveils 2026 Future Leaders Delegates

Ten rising professionals selected for leadership potential and contributions to the out of home advertising industry.

Apr. 9, 2026 at 7:03am

Got story updates? Submit your updates here. ›

An isometric 3D illustration depicting a stylized, minimalist office setting with various furniture and objects floating in a pastel-colored environment, representing the professional development and collaborative nature of the OAAA's Future Leaders Program.A digital diorama showcasing the future leaders shaping the out of home advertising industry's next chapter.Dallas Today

The Out of Home Advertising Association of America (OAAA) has announced the 2026 Future Leaders Program delegates, recognizing ten rising professionals selected for their leadership potential and contributions to the out of home (OOH) advertising industry. The program, now in its third year, is designed to accelerate the growth of future OOH leaders by providing them with access, exposure, and relationships needed to lead in a changing landscape.

Why it matters

As the OOH advertising industry evolves and plays a more central role in the modern media mix, building a strong, connected pipeline of leaders is critical. The Future Leaders Program reflects OAAA's continued investment in developing the talent shaping OOH's future.

The details

The 2026 Future Leaders will participate in a sponsored experience at the 2026 OOH Media Conference in Dallas, where they will engage with senior leaders, take part in structured mentorship, and access curated networking and professional development opportunities. Through OAAA's partnership with Big Brothers Big Sisters of America, participants will also contribute to a broader mentorship initiative, supporting emerging talent while strengthening their own leadership capabilities. In addition, Future Leaders will play an active role in OOH UNITED, contributing to initiatives that strengthen the industry's talent pipeline and advance more inclusive leadership across the OOH ecosystem.

  • The 2026 OOH Media Conference will take place in Dallas.
  • The Future Leaders Program is now in its third year.

The players

OAAA

The Out of Home Advertising Association of America, the national trade association for the out of home advertising industry.

OOH UNITED

OAAA's committee that leads the Future Leaders Program.

Big Brothers Big Sisters of America

A non-profit organization that provides mentorship programs for youth.

Got photos? Submit your photos here. ›

What they’re saying

“The Future Leaders Program is about identifying and investing in the people who will define the next chapter of OOH. By creating meaningful opportunities for connection, mentorship, and growth, we're strengthening both individual careers and the future of the industry.”

— Patrick Dolan, Chief Operating Officer of OAAA

What’s next

The 2026 Future Leaders will participate in the OOH Media Conference in Dallas, where they will engage with senior leaders, take part in structured mentorship, and access curated networking and professional development opportunities.

The takeaway

The Future Leaders Program reflects OAAA's commitment to developing the next generation of talent and leadership in the evolving out of home advertising industry. By investing in high-potential professionals and providing them with access, exposure, and relationships, OAAA is positioning the OOH industry for continued growth and success.