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South Plains Financial details $478M in 2025 community lending
The bank holding company also reports 4,119 employee volunteer hours and $180K in nonprofit rewards.
Published on Mar. 9, 2026
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South Plains Financial, Inc., the parent company of City Bank, has released its 2025 Community Impact Report, highlighting the company's commitment to supporting the communities it serves. The report details $478 million in loans for small businesses, farms, and community development, as well as $180,000 awarded annually through the company's Community Rewards program to nonprofits across the South Plains, Permian Basin, and El Paso regions. Employees also volunteered more than 4,119 hours to over 900 organizations and contributed over $78,000 to United Way charities.
Why it matters
South Plains Financial's community-focused initiatives demonstrate the company's dedication to being a responsible corporate citizen and supporting the growth and development of the local communities in which it operates. This report highlights the bank's efforts to empower students through financial education, support local nonprofits, and invest in small businesses and community development - all of which contribute to building a stronger, more resilient future for the region.
The details
The 2025 Community Impact Report details South Plains Financial's community lending and engagement efforts, including providing more than $478 million in loans for small businesses, farms, and community development projects. The company also awarded $180,000 annually through its Community Rewards program to nonprofits across its Texas and New Mexico markets. Employees volunteered over 4,119 hours to more than 900 organizations and contributed over $78,000 to United Way charities. Additionally, the company provided 419 hours of financial education to more than 360 students through its partnership with EverFi.
- South Plains Financial released its 2025 Community Impact Report on March 9, 2026.
The players
South Plains Financial, Inc.
The bank holding company for City Bank, one of the largest independent banks in West Texas with operations across Texas and New Mexico.
City Bank
A Texas state-chartered bank and subsidiary of South Plains Financial, Inc. that provides commercial and consumer financial services to small and medium-sized businesses and individuals in its market areas.
Curtis Griffith
The Chairman and Chief Executive Officer of South Plains Financial, Inc.
What they’re saying
“Our commitment to the communities that we serve has been central to who we are since City Bank's founding in 1941. This year's Community Impact Report reflects not only the dedication of our employees, but the enduring relationships that make our work meaningful.”
— Curtis Griffith, Chairman and Chief Executive Officer, South Plains Financial, Inc. (stocktitan.net)
The takeaway
South Plains Financial's robust community engagement and lending efforts demonstrate the company's deep commitment to supporting the growth and development of the local communities it serves, from empowering students through financial education to investing in small businesses and community development projects. This report highlights the bank's enduring focus on being a responsible corporate citizen and building stronger, more resilient communities across its Texas and New Mexico markets.
