PCSI Acquires CareStarter and Feedback, Launching Innovation Unit PCSIx

New unit will leverage technology, behavioral science, and PCSI's expertise to modernize disability services

Apr. 10, 2026 at 11:50am

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A high-end, photorealistic studio still-life photograph featuring a collection of polished, geometric objects in shades of blue, grey, and white, arranged elegantly on a clean, monochromatic background, conceptually representing the intersection of technology, behavioral science, and disability services that PCSIx aims to address.PCSI's new innovation unit PCSIx will leverage technology, behavioral insights, and the nonprofit's expertise to modernize services for people with disabilities.Austin Today

Professional Contract Services, Inc. (PCSI), a national nonprofit focused on employing people with disabilities, has acquired CareStarter and Feedback to form a new innovation unit called PCSIx. PCSIx will integrate teams, processes, and technology to identify and scale solutions that strengthen PCSI's mission of expanding employment and opportunity for people with disabilities.

Why it matters

With over a quarter of the U.S. population living with a disability, PCSI's acquisition of CareStarter and Feedback represents a strategic move to enhance the lives of people with disabilities through employment, advocacy, partnership, and innovation. PCSIx will leverage technology, behavioral insights, and PCSI's expertise to modernize public programs and services for people with disabilities and their families.

The details

Through this acquisition, PCSI is establishing PCSIx as a centralized innovation unit designed to integrate teams, processes, and technology in support of mission-driven innovation. CareStarter, founded in 2013, automates care coordination and accelerates resource connections for patients and families. Feedback, founded in 2009, leverages ethnographic research to drive results. The two companies merged in 2021, adding world-class behavioral science to CareStarter's platform.

  • PCSI announced the acquisition on April 10, 2026.
  • CareStarter and Feedback merged in 2021.

The players

Professional Contract Services, Inc. (PCSI)

An award-winning, national nonprofit focused on employing people with disabilities.

PCSIx

The new innovation unit of PCSI, designed to integrate technology, behavioral insight, and innovation to strengthen systems that advance family support, employment, and opportunity for people with disabilities.

CareStarter

A tech company founded in 2013 to automate care coordination and accelerate resource connections for patients and families.

Feedback

A tech company founded in 2009 to leverage ethnographic research to drive results. Merged with CareStarter in 2021.

Tony Cucolo

President and CEO of PCSI.

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What they’re saying

“By intercepting barriers, harnessing untapped potential and rapidly transforming insight into impact, PCSIx identifies and scales solutions that strengthen how PCSI delivers on its mission.”

— Lamarque Polvado, Executive Director of PCSIx

“For change to work at scale, it has to be grounded in how people actually behave. As part of PCSIx, Feedback is a company that analyzes unprompted human behavior across digital environments, generating insights that help organizations shape solutions around real needs and strengthen workforce engagement, service delivery, and community impact.”

— Dean Browell, Chief Behavioral Officer

What’s next

PCSI identified the military's Exceptional Family Member Program as an early opportunity to apply PCSIx's capabilities at scale, with plans to improve how military families access disability-related services.

The takeaway

PCSI's acquisition of CareStarter and Feedback and the launch of PCSIx represent a strategic move to leverage technology, behavioral insights, and PCSI's expertise to modernize public programs and services for people with disabilities and their families, addressing a critical need for innovative solutions in this space.