Sky Marketing Launches Premium Kratom Line Black Sheep

New kratom brand from Hometown Hero co-founder focuses on quality, transparency, and consistency

Published on Feb. 23, 2026

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Sky Marketing Corp., an Austin-based consumer packaged goods company, has introduced Black Sheep Kratom, a premium line of kratom products focused on flavor, potency, and product consistency. Founded by Hometown Hero co-founder Lewis Hamer, Black Sheep Kratom expands Sky Marketing's portfolio into the fast-growing kratom category with liquid kratom shots and tinctures that are sugar-free and formulated with black pepper extract to support bioavailability. Each batch undergoes independent third-party laboratory testing to verify potency, purity, and consistency.

Why it matters

The launch of Black Sheep Kratom allows Sky Marketing to capitalize on the growing demand for high-quality, transparent kratom products as the kratom market continues to expand. As a subsidiary of the established Hometown Hero brand, Black Sheep Kratom can leverage existing distribution channels and brand trust to differentiate itself in the crowded kratom space.

The details

Black Sheep Kratom's initial product lineup includes liquid kratom shots and kratom tinctures, all of which are sugar-free and formulated with black pepper extract to support bioavailability. Each batch undergoes independent third-party laboratory testing to verify potency, purity, and consistency, a key focus for the brand in delivering a premium kratom experience.

  • Black Sheep Kratom was launched on February 23, 2026.

The players

Sky Marketing Corp.

An Austin-based consumer packaged goods company and parent to leading hemp wellness brands including Hometown Hero, Prima, and ORCA.

Lewis Hamer

The co-founder of Hometown Hero and the founder of Black Sheep Kratom, a new premium kratom line under Sky Marketing Corp.

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What they’re saying

“Sky Marketing has always focused on delivering high-quality plant-based products that consumers can trust. With Black Sheep Kratom, we're bringing that same commitment to transparency, flavor and consistency to the kratom space. Our goal is to create products that raise expectations for quality while delivering a better overall consumer experience.”

— Lewis Hamer, Founder, Black Sheep Kratom (businessinsider.com)

What’s next

To celebrate the launch, Black Sheep Kratom is offering 40% off its full lineup for a limited time, providing consumers an opportunity to experience its premium formulations.

The takeaway

The launch of Black Sheep Kratom allows Sky Marketing to expand its portfolio into the fast-growing kratom market, leveraging its established brand reputation and commitment to quality, transparency, and consistency to differentiate its offerings in a crowded space.