Samsung 55-inch OLED 4K TV on Sale for Over $700 Off

The Samsung S90F OLED TV is the best OLED TV for most people, and it's at its lowest price ever.

Published on Feb. 24, 2026

The Samsung 55-inch S90F OLED 4K TV is currently on sale for just $1,097.99 on Amazon, a massive $702 discount from its original $1,799.99 list price. This is the lowest price on record for this top-rated OLED TV, which CNET called "the best OLED TV for most people." The TV offers stellar picture quality with deep blacks and rich colors, as well as features like 144Hz VRR support that make it a great choice for gamers.

Why it matters

OLED TVs are known for their superior picture quality, but they typically come with a high price tag. This deal on the Samsung S90F OLED makes one of the best OLED TVs much more affordable and accessible to a wider range of consumers.

The details

The 55-inch Samsung S90F OLED 4K TV was originally priced at $1,799.99, but is currently on sale for just $1,097.99 on Amazon - a $702 discount and the lowest price ever recorded for this model. The OLED panel delivers deep black levels and vibrant colors, while the AI processor provides intelligent 4K upscaling for improved picture quality on lower-resolution content. Gamers will also appreciate the 144Hz VRR support to minimize lag and screen tearing.

  • The Samsung 55-inch S90F OLED 4K TV deal is available as of February 24, 2026.

The players

Samsung

A multinational electronics company and one of the world's largest manufacturers of consumer electronics, including televisions.

CNET

A leading technology media company that provides reviews, news, and analysis of consumer electronics, including televisions.

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What they’re saying

“the holy grail for gamers.”

— Ty Pendlebury, CNET reviewer (CNET)

The takeaway

This deal on the Samsung S90F OLED TV represents a rare opportunity to get one of the best OLED TVs on the market at a significantly discounted price. For consumers who prioritize picture quality and are in the market for a new TV, this is an excellent option that is now much more affordable.