Memphis Inks Lucrative FedEx Jersey Patch Deal

The multi-million dollar sponsorship agreement will feature the logistics company's branding across Tigers athletics.

Apr. 9, 2026 at 2:54pm

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A minimalist, photorealistic studio still life featuring a carefully arranged set of geometric objects in muted corporate colors, conceptually representing the sponsorship agreement between Memphis athletics and FedEx.A lucrative jersey patch deal with logistics giant FedEx will provide a significant new revenue stream for the University of Memphis athletic department.Memphis Today

Memphis has reached a new jersey patch sponsorship agreement with longtime partner FedEx, according to reports. The deal, valued 'well into the millions,' will see the e-commerce giant's logo prominently displayed on the uniforms of the Tigers' athletic programs as well as at their home venues.

Why it matters

This high-profile sponsorship represents a significant revenue stream for the Memphis athletic department and underscores the growing value of jersey patch deals in college sports. As brands increasingly seek to align with prominent collegiate programs, these agreements have become an important source of funding to support student-athletes and enhance facilities.

The details

Under the terms of the new deal, the FedEx logo will appear on the jerseys of all Memphis athletic teams. The partnership also includes branding placements at Simmons Bank Liberty Stadium, the home of the Tigers football team. FedEx is a long-standing sponsor of the university, having previously secured prominent end zone placements at the football stadium.

  • The sponsorship agreement was announced on April 9, 2026.

The players

FedEx

A multinational logistics company and longtime partner of the University of Memphis.

University of Memphis

A public research university located in Memphis, Tennessee, whose athletic teams compete in the American Athletic Conference.

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What they’re saying

“This deal represents a significant new revenue stream for our athletic department and will help us continue to provide a world-class experience for our student-athletes.”

— Laird Veatch, Athletic Director, University of Memphis

What’s next

The new FedEx jersey patch will debut when Memphis' athletic teams take the field for the 2026-27 season.

The takeaway

As college sports continue to evolve, lucrative jersey patch deals have become an increasingly important source of funding for athletic departments. This agreement with FedEx demonstrates Memphis' ability to leverage its brand and attract major corporate sponsorships to support its student-athletes.