Patriots' Pride Windows Launches Hometown H.E.R.O. Program for Veterans

Veteran-owned company offers free exterior home transformations for deserving local heroes

Apr. 3, 2026 at 3:21pm

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A brightly colored, high-contrast silkscreen print of a single, iconic home exterior object such as a window, door, or siding panel, repeated in a tight grid pattern in the style of Andy Warhol, conceptually representing the Hometown H.E.R.O. program's mission to revitalize the homes of deserving veterans.A veteran-owned home improvement company transforms the homes of local heroes through its Hometown H.E.R.O. program, honoring the sacrifices of those who have served.Chattanooga Today

Patriots' Pride Windows and Doors, a veteran-owned window, door, and siding company serving the greater Chattanooga area, has launched its Hometown H.E.R.O. program, a community initiative that honors veterans by transforming the homes they come back to. The H.E.R.O. program, which stands for Home Exterior Remodel Operation, will select one deserving local veteran each year through community nominations to receive a full exterior home transformation, including new windows, doors, and siding, at no cost.

Why it matters

The Hometown H.E.R.O. program was created by a veteran co-owner of Patriots' Pride Windows who understands the challenges veterans face when returning home and the difference a safe, well-maintained home can make in a veteran's daily life and sense of dignity. The program aims to give back to those who have served their country.

The details

The Hometown H.E.R.O. program works in four steps: community members nominate a local veteran, Patriots' Pride Windows reviews the nominations, the selected veteran's story is shared with the community, and the full exterior transformation is documented and revealed in a live community event. Patriots' Pride Windows brings four generations of window installation expertise to every project, along with a commitment to craftsmanship and accountability.

  • The Hometown H.E.R.O. program launched in March 2026.
  • Nominations for the first recipient are open now.

The players

Patriots' Pride Windows and Doors

A veteran-owned window, door, and siding company based in Chattanooga, TN, serving the greater Chattanooga area and Atlanta, GA. The company has served more than 15,000 customers across four generations of window installation experience.

Jud Simpson

A veteran and co-owner of Patriots' Pride Windows who created the Hometown H.E.R.O. program.

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What they’re saying

“Our veterans gave everything for this country. The least we can do is make sure they come home to something they are proud of. H.E.R.O. is not just a program. It is a promise from the team and the community that we will not forget what they gave.”

— Jud Simpson, Veteran and Co-Owner of Patriots' Pride Windows

What’s next

Community members can nominate a local veteran for the Hometown H.E.R.O. program on the Patriots' Pride Windows website. The company is also looking for local business, veterans organizations, and community groups to partner with the program to help grow its impact in the Chattanooga area.

The takeaway

The Hometown H.E.R.O. program demonstrates how a veteran-owned business can give back to the community by honoring those who have served and ensuring they have a safe, well-maintained home to return to. This initiative reflects the company's commitment to supporting veterans and strengthening the local Chattanooga community.