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DraftKings Kicks Off $1M King of the Court NBA Promo
Weekly contest awards bonus bets to player prop bet winners
Apr. 7, 2026 at 10:26pm
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DraftKings' innovative King of the Court promotion injects new energy and excitement into the NBA betting experience.Philadelphia TodayDraftKings is bringing back its popular "King of the Court" NBA promotion, offering $1 million in bonus bets to be split among users who correctly predict the player with the most combined points, rebounds, and assists in a single night's slate of games. The contest runs every Tuesday, with users needing to opt-in and place a qualifying player prop bet to be eligible for a share of the prize pool.
Why it matters
This promotion is designed to drive engagement and betting activity on DraftKings Sportsbook by offering a large prize pool and the chance for users to win a share of $1 million in bonus bets. It also highlights DraftKings' focus on innovative NBA-related content and contests to attract and retain sports bettors.
The details
To participate, users must opt-in to the promotion and place a player prop bet of at least -200 odds. If the player they bet on ends up leading the night in combined points, rebounds, and assists, they will win a share of the $1 million bonus bets pool. The promotion runs every Tuesday during the NBA season.
- The King of the Court promotion kicks off on Tuesday, April 7, 2026.
- The previous winner was announced on Tuesday, March 31, 2026.
The players
DraftKings
An American digital sports entertainment and gaming company that provides daily fantasy sports, sports betting, and iGaming opportunities.
What’s next
Users can opt-in to the promotion and place their player prop bets on DraftKings Sportsbook ahead of each Tuesday's NBA slate to be eligible for a share of the $1 million bonus bets prize pool.
The takeaway
DraftKings is leveraging its popular King of the Court promotion to drive user engagement and betting activity on its sportsbook platform, offering a substantial prize pool to incentivize participation and build excitement around the NBA season.
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