King of Prussia Mall Adds 14 New Businesses

The Pennsylvania mall is expanding its retail offerings beyond typical mall fare.

Published on Mar. 5, 2026

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Pennsylvania's largest mall, the King of Prussia Mall, is welcoming 14 new businesses to its 2.9 million-square-foot space. The new additions range from electric vehicle retailer Rivian to Indian street food eatery Bowl'd Masala, as well as clothing, jewelry, and home goods stores. The mall, which already hosts over 450 brands, is diversifying its tenant mix to attract more visitors.

Why it matters

The King of Prussia Mall's expansion beyond traditional mall retailers signals a shift in consumer preferences and the need for malls to adapt. As e-commerce continues to grow, malls must offer unique experiences and a wider variety of goods and services to remain competitive and draw foot traffic.

The details

The 14 new businesses opening at the King of Prussia Mall include electric vehicle retailer Rivian, clothing stores like Mavi Jeans and Columbia Sportswear, an Indian street food eatery called Bowl'd Masala, and specialty retailers like Nespresso, Perfumania, and Popmart toy store. The mall is also welcoming new furniture, jewelry, and menswear shops. This diversification of the tenant mix aims to attract a broader range of shoppers to the already massive 2.9 million-square-foot mall.

Rivian, Mavi Jeans, and Columbia Sportswear opened in February 2026.
7th Avenue, Adidas, Bowl'd Masala, BYLT Premium Basics, Elite Jewelers, Luxotic Perfume, Nespresso, Perfumania, and Prestige Menswear will open in spring 2026.
Faherty will open in summer 2026.
Popmart will open later in 2026.
Hive and Colony has relocated and will open its new space this spring.

The players