New Infographic Exposes Key Marketing Roadblocks for B2B Manufacturers

Schubert b2b identifies six common challenges limiting digital marketing performance for manufacturing companies

Published on Feb. 12, 2026

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Schubert b2b, a digital marketing agency focused on B2B companies, has released a new infographic that outlines six key challenges limiting the digital marketing success of B2B manufacturing firms. The infographic addresses issues around evolving technology, multichannel marketing, data overload, targeted advertising, digital competition, and algorithm changes.

Why it matters

As B2B manufacturers continue to invest more in digital marketing, many are struggling to see the desired return on their efforts. This infographic provides insights into the common roadblocks these companies face, helping them better align their marketing strategy, tools and execution to drive measurable growth in a highly competitive environment.

The details

The infographic, titled "Hidden Roadblocks Holding Back Your B2B Manufacturing Marketing Success," was created by Schubert b2b, a digital marketing agency that specializes in serving B2B companies. It identifies six key challenges that limit the digital marketing performance of manufacturing firms, including: 1) ever-evolving technology, 2) the complexity of multichannel marketing, 3) data overload, 4) precise targeting in a noisy digital world, 5) intense digital competition, and 6) algorithm whiplash.

  • The infographic was released on February 12, 2026.

The players

Schubert b2b

An integrated digital B2B marketing agency that uses advanced marketing technology, expert strategies and exceptional creativity to help B2B companies reach their niche audience, increase engagement and build a strong market presence.

Rich Carango

The president of Schubert b2b.

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What they’re saying

“Many B2B manufacturers are investing in marketing but not seeing the return because foundational issues are undermining their efforts.”

— Rich Carango, President

“This infographic breaks down the most common barriers we see and explains how manufacturers can align strategy, tools and execution to drive measurable growth in a highly competitive digital environment.”

— Rich Carango, President

The takeaway

This infographic provides B2B manufacturing companies with a roadmap to identify and overcome the key digital marketing challenges they face, helping them optimize their strategies and tactics to drive better results in a highly competitive landscape.