Martin's Famous Potato Rolls Celebrates 25th Anniversary of Food Network South Beach Wine & Food Festival

Iconic potato roll brand continues proud sponsorship of premier culinary event

Mar. 13, 2026 at 9:40pm

Got story updates? Submit your updates here. ›

Martin's Famous Pastry Shoppe, Inc., maker of the iconic Martin's Famous Potato Rolls and Bread, is celebrating its continued proud sponsorship of the 25th anniversary of the Food Network South Beach Wine & Food Festival presented by Capital One. The brand sponsored several premier events throughout the festival, including the fan-favorite Burger Bash, where talented chefs from across the country crafted extraordinary burgers, many of which were served on Martin's Famous Potato Rolls.

Why it matters

As one of the most celebrated culinary events in the country, the Food Network South Beach Wine & Food Festival provides a platform for Martin's Famous Potato Rolls to showcase its products and connect with food lovers, industry legends, and world-class chefs. The brand's long-standing sponsorship of the festival highlights its commitment to supporting the culinary community and investing in the next generation of hospitality professionals.

The details

Martin's Famous Pastry Shoppe, Inc. sponsored several premier events at the 25th anniversary Food Network South Beach Wine & Food Festival, including Mike's Amazing Burger Bash presented by Schweid & Sons hosted by Rachael Ray and Brooklyn Peltz Beckham, Chicken Coupe: Fried Chicken and Champagne presented by Capital One hosted by Kardea Brown and Esther Choi, Masters of Fire hosted by Tyler Florence, and Coca-Cola presents Tournament of Champions LIVE hosted by Guy Fieri featuring a special performance by Rev Run. The fan-favorite Burger Bash was a highlight of the festival, as talented chefs from across the country crafted extraordinary burgers, many of which were served on Martin's Famous Potato Rolls.

  • The Food Network South Beach Wine & Food Festival celebrated its 25th anniversary in 2026.
  • Martin's Famous Pastry Shoppe, Inc. has been a proud sponsor of the festival for many years.

The players

Martin's Famous Pastry Shoppe, Inc.

A family-owned and operated consumer goods company headquartered in Chambersburg, PA, that focuses on baking high-quality bread and roll products using high-quality ingredients.

Food Network South Beach Wine & Food Festival

One of the most celebrated culinary events in the country, bringing together world-class chefs, food lovers, and industry legends for an unforgettable weekend of flavors, fun, and philanthropy.

Rachael Ray

Culinary icon and co-host of the Mike's Amazing Burger Bash presented by Schweid & Sons.

Brooklyn Peltz Beckham

Culinary icon and co-host of the Mike's Amazing Burger Bash presented by Schweid & Sons.

Kardea Brown

Co-host of the Chicken Coupe: Fried Chicken and Champagne presented by Capital One.

Esther Choi

Co-host of the Chicken Coupe: Fried Chicken and Champagne presented by Capital One.

Tyler Florence

Host of the Masters of Fire event.

Guy Fieri

Host of the Coca-Cola presents Tournament of Champions LIVE event.

Rev Run

Performed at the Coca-Cola presents Tournament of Champions LIVE event.

Chef Billy Kramer

Winner of the Schweid & Sons The Very Best Burger Award, the most prestigious burger honor at the festival.

Got photos? Submit your photos here. ›

What they’re saying

“Watching these incredible chefs, who choose Martin's Potato Rolls as the foundation for their masterpieces, push the boundaries of culinary creativity is something we never take for granted.”

— Wendy Cowan, Marketing Manager, Martin's Famous Pastry Shoppe, Inc. (midvalejournal.com)

“Events like Burger Bash ® remind us why we are so passionate about what we do. Huge congratulations to Chef Billy Kramer on a well-deserved win!”

— Wendy Cowan, Marketing Manager, Martin's Famous Pastry Shoppe, Inc. (midvalejournal.com)

What’s next

Martin's Famous Pastry Shoppe, Inc. will continue its proud sponsorship of the Food Network South Beach Wine & Food Festival in the coming years, showcasing its iconic potato rolls and supporting the culinary community.

The takeaway

Martin's Famous Potato Rolls' long-standing sponsorship of the prestigious Food Network South Beach Wine & Food Festival demonstrates the brand's commitment to quality, innovation, and supporting the next generation of culinary professionals. The brand's iconic rolls have become a staple at the festival, serving as the foundation for some of the country's most creative and delicious burgers.