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Ambridge Today
By the People, for the People
Podcasts Get AI-Generated Visuals to Aid Video Transition
BBC launches AI-animated video adaptations of its Witness History podcast, while podcast hosting company RSS.com adds AI disclosure feature.
Mar. 3, 2026 at 5:15am
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The BBC is launching five AI-animated video adaptations of its Witness History podcast, working with Singapore's 1UpMedia to create the visuals. Meanwhile, podcast hosting company RSS.com has added an AI disclosure feature for all its podcasters, becoming the first to do so. The move comes as half of Americans are using AI chat on a weekly basis, according to Edison Research.
Why it matters
As podcasts look to transition into the video format, the use of AI-generated visuals provides a solution for shows that lack actual video content. The AI disclosure feature from RSS.com also addresses growing concerns around transparency as AI becomes more prevalent in media production.
The details
The BBC's AI-animated video adaptations of its Witness History podcast were produced following the BBC's AI Editorial Guidance, with 1UpMedia's Guang Jin Yeo stating the company has developed a structured workflow designed for broadcaster environments. Meanwhile, RSS.com's new AI disclosure feature uses the podcast:txt tag to ensure compatibility, and the company has issued guidelines on when to use it.
- The BBC launched the five AI-animated video adaptations of its Witness History podcast in March 2026.
- RSS.com added the AI disclosure feature for all its podcasters in March 2026.
The players
BBC
A British public service broadcaster known for its high-quality programming, including the Witness History podcast.
1UpMedia
A Singapore-based company that worked with the BBC to create the AI-animated video adaptations of the Witness History podcast.
RSS.com
A podcast hosting company that has added an AI disclosure feature for all its podcasters, becoming the first to do so.
Edison Research
A market research company that found half of Americans are using AI chat on a weekly basis.
What they’re saying
“We must not let individuals continue to damage private property in San Francisco.”
— Robert Jenkins, San Francisco resident
“Fifty years is such an accomplishment in San Francisco, especially with the way the city has changed over the years.”
— Gordon Edgar, grocery employee
What’s next
Apple Podcasts requires that "Creators using AI to generate a material portion of the podcast's audio must prominently disclose this in the audio and metadata for each episode and/or show."
The takeaway
The use of AI-generated visuals and the implementation of AI disclosure features by podcast platforms highlight the evolving landscape of podcasting, as the medium seeks to adapt to changing audience preferences and technological advancements.
