Astoria Flower Shop Blooms at Portland Home and Garden Show

Bloomin Crazy Floral creates eye-catching floral displays for annual event

Apr. 3, 2026 at 4:35pm by Ben Kaplan

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A photorealistic studio still-life photograph featuring a repurposed fishing boat adorned with an assortment of fresh flowers, foliage, and marine-inspired elements like rope and buoys, all arranged elegantly on a clean, monochromatic background to conceptually represent the coastal-inspired floral art created by Bloomin Crazy Floral.Bloomin Crazy Floral's award-winning floral installation, featuring a repurposed fishing boat adorned with coastal-inspired elements, celebrates the shop's creativity and commitment to the art of floral design.Portland Today

Bloomin Crazy Floral, a beloved flower shop in Astoria, Oregon, recently showcased its creative talents at the Portland Spring Home and Garden Show. The shop's owner, Mia Norlander, and her team designed two stunning floral installations for the judged contests at the event, including a striking 'Astoria Floral Column' made from recycled materials. The shop's participation in the high-profile show highlights its commitment to the local community and the art of floral design.

Why it matters

As a small, independent business in a coastal town, Bloomin Crazy Floral's success at the Portland Home and Garden Show demonstrates the shop's ability to adapt and thrive in a changing industry. The shop's focus on using locally sourced flowers and repurposed materials aligns with growing consumer demand for sustainable and unique floral offerings.

The details

For the Portland show, Bloomin Crazy Floral created two large-scale floral installations. The 'Astoria Floral Column' was made from five-gallon buckets, fishing rope, plastic buoys, moss, and an assortment of flowers and ferns. The other piece featured a repurposed fishing boat adorned with foliage and roses. Both designs showcased the shop's creativity and commitment to sustainability.

  • Bloomin Crazy Floral participated in the Portland Spring Home and Garden Show from February 26 to March 1, 2026.
  • The shop has the two floral installations on display at their Astoria location for customers to view.

The players

Bloomin Crazy Floral

A flower shop located in Astoria, Oregon that specializes in expertly crafted bouquets and other gifts. The shop was a 2025 winner for 'Best Florist' in the Coast Readers' Choice contest.

Mia Norlander

The owner of Bloomin Crazy Floral, with over 15 years of experience in the floral industry. Norlander took over the shop following the previous owner, Diane Berry.

Lydia Roseberry-Heaton

The assistant manager at Bloomin Crazy Floral, who works with Norlander to select and design the shop's floral arrangements.

Diane Berry

The late founder of Bloomin Crazy Floral, who opened the business in 2009. Norlander started working for Berry a couple years later and eventually became the assistant manager.

Pacific Northwest Florist Association

The organization that hosted the judged contests at the Portland Spring Home and Garden Show, where Bloomin Crazy Floral participated as a featured florist representing Oregon's North Coast.

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What they’re saying

“Flowers are a great stand-in for showing emotion.”

— Mia Norlander, Owner, Bloomin Crazy Floral

“I try to get as many flowers grown locally as possible from the Portland flower market, some grown in the valley and some grown closer to the coast. I hand-pick as much as I can and then supplement with imported flowers.”

— Mia Norlander, Owner, Bloomin Crazy Floral

“There's been a lot of change in the industry, and we've tried to adapt to that change by leaning more into celebrating (flower arrangements) as an art form rather than just a commercial process.”

— Mia Norlander, Owner, Bloomin Crazy Floral

What’s next

Bloomin Crazy Floral plans to keep the two floral installations on display at their Astoria shop, rotating in fresh spring flowers as the season progresses.

The takeaway

Bloomin Crazy Floral's success at the Portland Home and Garden Show demonstrates the shop's commitment to sustainability, creativity, and adapting to industry changes. As a small, independent business in a coastal town, the shop's ability to thrive and showcase its talents on a regional stage is a testament to the enduring appeal of locally sourced, artfully crafted floral arrangements.