American Century Companies Inc. Sells Nearly 1 Million NIKE Shares

Investment firm reduces stake in footwear giant by over 60% in Q3

Published on Mar. 7, 2026

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American Century Companies Inc. has reduced its holdings in NIKE, Inc. (NYSE:NKE) by 61.6%, selling 978,959 shares during the third quarter. The investment firm now owns 610,324 shares of the footwear maker's stock, valued at $42.6 million as of the most recent reporting period.

Why it matters

This significant reduction in NIKE shares by a major institutional investor could signal a shift in sentiment around the company's stock. Institutional ownership changes are closely watched by analysts and investors as they can provide insights into the market's overall perception of a company's prospects.

The details

According to the SEC filing, American Century Companies sold 978,959 shares of NIKE stock during the third quarter, reducing its total position to 610,324 shares. The firm cited portfolio rebalancing and other investment strategy changes as the reasons behind the share sale.

  • The share sale occurred during the third quarter of 2026.

The players

American Century Companies Inc.

A global investment management firm that oversees more than $200 billion in assets.

NIKE, Inc.

A multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.

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The takeaway

This reduction in NIKE shares by a major institutional investor could signal a shift in market sentiment around the company's stock. Investors will be closely watching to see if other large firms follow suit or if American Century's move is an isolated incident.