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Beaverton Today
By the People, for the People
Nike Unveils Neuroscience-Based Footwear for Mental Preparedness
The brand's new Mind 001 and 002 shoes aim to enhance focus and recovery through strategic underfoot stimulation.
Published on Feb. 12, 2026
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Nike has launched its first foray into neuroscience-based footwear with the Mind 001 and 002 shoes, designed to stimulate the brain and enhance mental focus, preparedness, and recovery. Developed over 10 years at the LeBron James Innovation Center, the shoes utilize strategically placed underfoot nodes to send signals to the brain, creating a unique 'walking on bubble wrap' sensation. The goal is to aid athletes in the 'pre- and post-sport moment' by activating specific receptors in the feet.
Why it matters
The introduction of the Nike Mind platform represents a significant shift in how the brand approaches athletic performance, moving beyond just physical enhancements to also address the mental and neurological aspects. This convergence of sport, neuroscience, and wellness could lead to more personalized, data-driven technologies that optimize both physical and cognitive abilities.
The details
The Mind collection is engineered to stimulate the brain through strategically placed underfoot nodes that amplify the natural messages sent from the feet to the brain with each step. This sensory experience is designed to aid in mental preparedness, focus, and recovery, rather than focusing on traditional performance metrics like propulsion or cushioning. Nike has utilized rigorous scientific validation, including EMG and EEG testing, to quantify the brain activation and correlate it with athlete feedback.
- The Nike Mind 001 mule and Mind 002 sneaker were launched in February 2026.
- A restock of the sold-out Mind 001 is scheduled for April 2026.
The players
Chloe Speed
Vice President and General Manager of Nike Training, who oversees the development of the Nike Mind collection.
Jannick Sinner
An elite athlete who has been wearing the Nike Mind shoes, notably during the Australian Open.
What they’re saying
“Every step sends messages to the brain. The Nike Mind shoes amplify these messages through strategically placed underfoot nodes.”
— Chloe Speed, Vice President and General Manager of Nike Training (newsy-today.com)
What’s next
The judge in the case will decide on Tuesday whether or not to allow Walker Reed Quinn out on bail.
The takeaway
The Nike Mind shoes represent a significant step forward in the convergence of sport, neuroscience, and holistic wellness, with the potential to unlock new frontiers in personalized, data-driven technologies that optimize both physical and cognitive performance.
