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Norman Today
By the People, for the People
The '6-7' Craze Sweeps NBA and College Basketball Games
Fans, players, and coaches eagerly track when teams reach 67 points, sparking pandemonium at pro and college basketball arenas.
Published on Feb. 17, 2026
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The '6-7' craze, inspired by a 2024 song and the height of players like LaMelo Ball, has taken over basketball games at the NBA and college levels. Teams are embracing the trend, with some featuring '6-7' cams during timeouts to capitalize on the fan excitement. The nonsensical meme has its own hand gesture, and fans have been on '67-point watch' at games across the country, erupting in cheers when their team hits that mark.
Why it matters
The '6-7' craze highlights how fan-driven trends and memes can quickly take over sports culture, with teams and players eager to engage with the phenomenon. It demonstrates the power of social media and grassroots movements to influence the in-game experience, as well as the lengths organizations will go to connect with younger audiences.
The details
The '6-7' craze originated from Skrilla's 2024 song 'Doot Doot (6-7),' which exploded on TikTok last year. The meaning behind '6-7' is unclear, but the term and accompanying hand gesture have been embraced by basketball players, fans, and coaches alike. NBA teams like the Charlotte Hornets and New Orleans Pelicans have incorporated '6-7' cams into their game presentations, while college programs like Oklahoma and USC have seen the trend take over their arenas. Coaches have even gotten in on the fun, with some wearing '67' jerseys or doing the hand gesture during games.
- The '6-7' craze began in 2024 with the release of Skrilla's song.
- The trend exploded on TikTok and spread to basketball games in 2025.
- On December 22, 2025, Oklahoma fans went wild when the Sooners scored 67 points against North Carolina Central.
- On February 12, 2026, TCU's women's basketball team beat Baylor 83-67, with Olivia Miles and Marta Suarez combining for 67 points.
The players
LaMelo Ball
A 6-foot-7 star player for the Charlotte Hornets who has been a key figure in the '6-7' craze.
Skrilla
The artist who released the 2024 song 'Doot Doot (6-7)' that sparked the '6-7' trend.
Taylen Kinney
A prep basketball standout who helped drive the popularity of the '6-7' meme.
Miles Bridges
A 6-foot-7 forward for the Charlotte Hornets who has embraced the '6-7' hand gesture.
Seth Bennett
The chief marketing officer for the Charlotte Hornets, who discussed the team's efforts to capitalize on the '6-7' craze.
What they’re saying
“Everybody created their own meaning. The teachers created their own meaning. The football teams created their own, the basketball (players). '6-7' is global. It's bigger than me now. So '6-7.' Shout out to '6-7.'”
— Skrilla, Artist (The Associated Press)
“That's why I love this game (with the kids). I know a lot of us love this game here, just to have that energy in the building, and obviously lean into what's trending at the moment, which is 6-7, whatever that means. And so it was so much fun to have that moment and just let the kids enjoy it.”
— Raegan Beers, Oklahoma center (The Associated Press)
“For a duo, I've never been a part of a duo that scored 67 points in one game.”
— Mark Campbell, TCU women's basketball coach (The Associated Press)
What’s next
The judge in the case will decide on Tuesday whether or not to allow Walker Reed Quinn out on bail.
The takeaway
The '6-7' craze has taken the basketball world by storm, showcasing how fan-driven trends and memes can quickly become a central part of the in-game experience. Teams and players have embraced the phenomenon, finding creative ways to engage with younger audiences and foster a sense of community around the nonsensical but infectious '6-7' movement.


