Morning Rescue Coffee Brewed from Paws N Claws Rescue Pup

Denver couple Brad Shropshire and Eric Getty started their coffee company Morning Rescue after adopting a dog from the local Eufaula, Oklahoma animal rescue.

Published on Feb. 26, 2026

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Paws N Claws, a small animal rescue in Eufaula, Oklahoma, started their efforts in 2024 to save local pound dogs from euthanasia. One of their early adoptions was a pup named Fred, who was adopted by Brad Shropshire and Eric Getty and flown to their home in Denver. This inspired the couple to start their own coffee company, Morning Rescue, which donates 10% of sales to pet charities. The company offers a variety of specialty coffee blends and partners with Paws N Claws for fundraising.

Why it matters

The story highlights how a small, local animal rescue can inspire larger initiatives that give back to the community. It also showcases how adopting rescue pets can have a meaningful impact on people's lives. Morning Rescue's mission to support animal welfare charities through its coffee sales demonstrates the power of social entrepreneurship.

The details

After adopting Fred from Paws N Claws in 2024, Shropshire and Getty were inspired to start their own coffee company, Morning Rescue, that would donate a portion of proceeds to pet charities. The company now offers a variety of specialty coffee blends, from classic roasts to unique flavors like s'mores and whiskey barrel-aged. Morning Rescue partners with Paws N Claws on fundraising efforts and provides a 10% discount to the rescue's supporters.

  • Paws N Claws started their rescue efforts in January 2024.
  • Shropshire and Getty adopted Fred from Paws N Claws in February 2024.
  • Morning Rescue Coffee was founded shortly after the couple adopted Fred.

The players

Paws N Claws

A small animal rescue organization in Eufaula, Oklahoma that started in 2024 with the goal of saving local pound dogs from euthanasia.

Brad Shropshire

One half of the Denver-based couple that founded Morning Rescue Coffee after adopting a dog from Paws N Claws.

Eric Getty

One half of the Denver-based couple that founded Morning Rescue Coffee after adopting a dog from Paws N Claws.

Fred

The rescue dog adopted by Shropshire and Getty from Paws N Claws, who inspired them to start Morning Rescue Coffee.

Morning Rescue Coffee

A coffee company founded by Shropshire and Getty that donates 10% of sales to pet charities, inspired by their adoption of a dog from Paws N Claws.

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What they’re saying

“We adopted Fred from Paws N Claws back in February 2024, and it just felt right. Growing up in Checotah, it was an easy decision to support Lori and LaDonna and the whole team from Paws N Claws. But that rescue call in February of '24 about adopting Fred—that's when everything truly clicked and became real to us.”

— Brad Shropshire (eufaulaindianjournal.com)

“It truly breaks my heart to think of how many animals never get the chance to experience a loving home. I may never know what Fred, George or Dusky endured before joining our family, but I do know it's our responsibility to spoil them, to surround them with love, and to honor the joy they bring us every day.”

— Brad Shropshire (eufaulaindianjournal.com)

What’s next

Morning Rescue Coffee plans to team up with Paws N Claws for a future fundraising drive to make an even bigger impact together.

The takeaway

This story demonstrates how a small, local animal rescue can inspire larger initiatives that give back to the community. It showcases the power of adopting rescue pets and how that can lead to meaningful impact, both for the animals and the people involved.