Venu Announces Canopy Roof Installation Milestone at Sunset Amphitheater in Broken Arrow, OK

The 134,000 sq ft canopy roof framework is now in place at the 12,500-capacity venue, bringing it one step closer to its targeted Fall 2026 opening.

Published on Feb. 23, 2026

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Venu Holding Corporation, owner, operator, and developer of premium entertainment and hospitality destinations, announced that the structural framework of the stunning 134,000 sq ft canopy roof has been installed on the Sunset Amphitheater at Broken Arrow, powered by EIGHT Elite Light Beer. With the primary structure now in place, the venue is one step closer to opening its doors for its inaugural concert season targeted for Fall 2026.

Why it matters

The Sunset Amphitheater represents a long-term investment in the Tulsa market and Venu's disciplined approach to expanding its national portfolio of premium entertainment destinations. The project is projected to generate approximately $4.3 billion in economic impact over its first 20 years of operation through increased tourism, hospitality revenue, and job creation.

The details

The 12,500-capacity Sunset Amphitheater at Broken Arrow, powered by EIGHT Elite Light Beer, is Oklahoma's first premium multi-season live entertainment venue. Operating under an open-room model, the venue is designed to provide flexibility to collaborate with multiple national promoters, including Live Nation and other leading industry groups, supporting the development of a diversified, high-caliber event calendar. The venue features multi-season configurations, premium Luxe FireSuites, the members-only Aikman Club, wind mitigation design elements, and a strategic food and beverage partnership with Aramark Sports + Entertainment.

  • The structural framework of the 134,000 sq ft canopy roof has been installed.
  • The venue is targeted to open for its inaugural concert season in Fall 2026.

The players

Venu Holding Corporation

A premier owner, developer, and operator of luxury, experience-driven entertainment destinations, founded by Colorado Springs entrepreneur J.W. Roth.

Sunset Amphitheater at Broken Arrow

Oklahoma's first premium multi-season live entertainment venue, with a 12,500-capacity and designed to provide flexibility to collaborate with multiple national promoters.

J.W. Roth

The founder, chairman, and CEO of Venu Holding Corporation.

Debra Wimpee

The mayor of Broken Arrow, Oklahoma.

Michael Spurgeon

The city manager of Broken Arrow, Oklahoma.

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What they’re saying

“I'm incredibly grateful for the collaboration and support from the City of Broken Arrow and our construction partners at Crossland, BCA Studios, and ME Engineers. This milestone reflects the steady progress being made across all aspects of development as we work toward our targeted Fall 2026 opening. Interest from national promoters remains strong, and we're building meaningful momentum across both our booking pipeline and premium offerings.”

— JW Roth, Founder, Chairman and CEO of Venu Holding Corporation (Business Wire)

What’s next

The venue is targeted to open for its inaugural concert season in Fall 2026.

The takeaway

The Sunset Amphitheater in Broken Arrow represents a significant investment in Oklahoma's live entertainment landscape, bringing a premium multi-season venue that is expected to generate substantial economic impact through increased tourism, hospitality revenue, and job creation over the next two decades.