Bath & Body Works Stock Rises 8.9% on Analyst Upgrades

Shares of the personal care retailer jump on positive analyst reports and earnings guidance.

Mar. 30, 2026 at 5:55pm

Got story updates? Submit your updates here. ›

Shares of Bath & Body Works, Inc. (NYSE:BBWI) rose 8.9% during trading on Monday, reaching a high of $18.39 per share. The surge came as several analysts increased their price targets for the stock following the company's recent earnings report, which exceeded expectations. Bath & Body Works operates a chain of personal care and home fragrance stores across the United States.

Why it matters

Bath & Body Works is a major player in the personal care and home goods retail space, with over 1,700 locations nationwide. The company's strong performance and positive analyst sentiment suggest that consumer demand for its products remains robust, even in the face of broader economic uncertainty.

The details

The 8.9% jump in Bath & Body Works' stock price on Monday was driven by a number of analyst upgrades and increased price targets. Barclays raised its target to $21 from $20, while Jefferies initiated coverage with a 'hold' rating and a $24 target. The company also recently reported better-than-expected earnings for the fourth quarter, with earnings per share of $2.05 beating the consensus estimate of $1.77.

  • Bath & Body Works reported its Q4 2025 earnings on March 4, 2026.
  • The stock price surge occurred on March 30, 2026 during mid-day trading.

The players

Bath & Body Works, Inc.

A leading specialty retailer focused on personal care, home fragrance, and complementary products. The company operates over 1,700 stores across the United States.

Barclays

A multinational investment bank that covers Bath & Body Works and raised its price target for the stock.

Jefferies Financial Group

A global investment banking firm that initiated coverage of Bath & Body Works with a 'hold' rating and $24 price target.

Got photos? Submit your photos here. ›

What they’re saying

“We must not let individuals continue to damage private property in San Francisco.”

— Robert Jenkins, San Francisco resident

“Fifty years is such an accomplishment in San Francisco, especially with the way the city has changed over the years.”

— Gordon Edgar, grocery employee

What’s next

Analysts will continue to monitor Bath & Body Works' performance and provide updates on the company's outlook and valuation.

The takeaway

The surge in Bath & Body Works' stock price highlights the company's strong positioning in the personal care and home goods retail space, even as the broader economy faces uncertainty. Positive analyst sentiment and better-than-expected earnings suggest that consumer demand for the company's products remains robust.