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Hilliard Today
By the People, for the People
Advanced Drainage Systems Completes Acquisition of National Diversified Sales
Acquisition expands ADS' water management offerings and strengthens its position as an end-to-end solutions provider
Feb. 2, 2026 at 9:39am
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Advanced Drainage Systems, Inc. (ADS), a leading provider of innovative water management solutions, has completed the acquisition of the water management business of Norma Group SE, known as National Diversified Sales (NDS). This transaction expands ADS' water management offerings into complementary segments, including residential water management, access box, and irrigation solutions. The integration of NDS solidifies ADS' position as an end-to-end water solutions provider and advances its core growth strategy.
Why it matters
The acquisition of NDS aligns with ADS' strategy to diversify its business and expand its portfolio of water management solutions. By adding NDS' complementary offerings, ADS can now provide a more comprehensive suite of products and services to customers across the water value chain, strengthening its market position and growth potential in attractive, growing end markets.
The details
The transaction builds on the progress ADS has made in transforming its business into a more diversified, higher-margin operation. The integration of NDS is expected to create long-term value for ADS by expanding its distribution, increasing customer reach, and strengthening its Allied Products portfolio. ADS will leverage its disciplined approach to integration and capital allocation to ensure a smooth transition and realization of anticipated benefits.
- The acquisition was previously disclosed and has now been completed as of February 2, 2026.
The players
Advanced Drainage Systems, Inc. (ADS)
A leading manufacturer of innovative stormwater and onsite wastewater solutions, providing superior drainage and water management products across commercial, residential, infrastructure, and agricultural applications.
National Diversified Sales (NDS)
The water management business of Norma Group SE, which ADS has acquired. NDS provides residential water management, access box, and irrigation solutions.
Scott Barbour
Chief Executive Officer and President of ADS.
What they’re saying
“We are excited to officially close this transaction and welcome NDS to the ADS family. This transaction builds on the progress we have made transforming ADS into a more diversified, higher-margin business with a strengthened set of solutions we bring to customers across the water value chain. With our disciplined approach to integration and capital allocation, we believe this combination positions us well to create long-term value and advance our strategy in attractive, growing end markets.”
— Scott Barbour, Chief Executive Officer and President of ADS
What’s next
The integration of NDS into ADS' operations is expected to be a key focus in the coming months, as the company works to realize the anticipated benefits and synergies from the acquisition.
The takeaway
The acquisition of NDS strengthens ADS' position as a comprehensive water management solutions provider, allowing the company to better serve customers across a wider range of applications and end markets. This strategic move aligns with ADS' goal of diversifying its business and expanding its portfolio of innovative water management offerings.
