Downtown Chillicothe Business Rebrands, Expands Offerings

The former Mill City store has a new name and more merchandise to showcase the local community.

Apr. 7, 2026 at 10:28am

A minimalist studio still life photograph featuring a touch screen kiosk, a small potted plant, and locally-themed retail items arranged elegantly on a clean, monochromatic background, conceptually representing the modernization and community focus of this downtown business.A downtown Chillicothe business rebrands and expands its offerings to better showcase the local community.Chillicothe Today

A downtown Chillicothe business previously known as Mill City has rebranded itself as South of the Tracks, adding more merchandise and community-focused features to better promote the local area.

Why it matters

The rebranding and expansion of this longtime downtown business reflects the ongoing efforts to revitalize Chillicothe's urban core and provide residents and visitors with more ways to engage with and celebrate the city's unique character.

The details

The store, now called South of the Tracks, has added a touch screen kiosk that can provide directions, showcase local events, and allow people to take photos. The owner says the changes are part of a mission to "love this town and promote it in a positive light" through the business.

  • The business was previously known as Mill City.
  • The store recently underwent a rebranding and name change to South of the Tracks.

The players

South of the Tracks

The new name for a downtown Chillicothe business that was previously known as Mill City.

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The takeaway

This rebranding and expansion of a longtime downtown Chillicothe business demonstrates the ongoing efforts to revitalize the city's urban core and provide more ways for residents and visitors to engage with the community's unique character and offerings.