The Strokes Unveil New Album 'Reality Awaits'

Iconic New York band returns with seventh studio album, teaming up with producer Rick Rubin for a creative departure.

Apr. 12, 2026 at 10:25pm

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An abstract close-up photograph of shimmering, glittering guitar strings, bathed in dramatic, high-contrast studio lighting to create a luxurious, high-fashion aesthetic.The Strokes' new album 'Reality Awaits' promises to deliver a fresh, glamorous take on the band's signature sound.NYC Today

The Strokes, the acclaimed New York rock band, have announced the upcoming release of their seventh studio album 'Reality Awaits'. The album, recorded in Costa Rica with producer Rick Rubin, is generating excitement among fans as the band continues to evolve their signature sound. The lead single 'Going Shopping' offers a tantalizing preview of what's to come, hinting at fresh musical directions while staying true to The Strokes' iconic style.

Why it matters

The Strokes' impact on modern music is undeniable, with their discography shaping the sound and style of countless artists over the past two decades. This new album represents the band's continued creative drive and willingness to experiment, building upon their legacy and further cementing their status as one of the most influential acts of their generation.

The details

The recording process for 'Reality Awaits' saw the band collaborating with renowned producer Rick Rubin and choosing the tropical setting of Costa Rica as the backdrop. This departure from their usual recording environment suggests a desire to explore new creative avenues and push the boundaries of their sound. The lead single 'Going Shopping' provides a glimpse into the album's sonic direction, blending the band's signature guitar-driven rock with fresh elements that hint at an evolution in their musical approach.

  • The Strokes' last album, 'The New Abnormal', was released in 2020.
  • 'Reality Awaits' is set to be released in 2026.

The players

The Strokes

An iconic American rock band formed in New York City in the late 1990s, known for their influential and genre-defining albums that have shaped the sound of modern rock music.

Rick Rubin

A legendary American record producer who has worked with a wide range of artists, from Johnny Cash to Kanye West, and is known for his innovative and collaborative approach to the recording process.

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What’s next

The Strokes are set to embark on a busy festival schedule in 2026, including performances at Coachella and Bonnaroo, where they will showcase songs from 'Reality Awaits' to their eager fanbase.

The takeaway

The Strokes' return with 'Reality Awaits' represents an exciting new chapter in the band's storied career. By collaborating with a renowned producer like Rick Rubin and exploring new creative avenues, the album promises to build upon the band's influential legacy while showcasing their continued artistic evolution and commitment to pushing the boundaries of their sound.