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Shutterstock Studios Joins Carvana® PPA Tour for Behind-the-Scenes Docuseries
PARTNERS offers an unprecedented look at the fast-growing sport of professional pickleball
Apr. 9, 2026 at 5:19pm
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The PARTNERS docuseries offers an immersive look at the passion, competition, and behind-the-scenes drama driving the rapid growth of professional pickleball.NYC TodayShutterstock Studios has partnered with the Carvana® PPA (Professional Pickleball Association) Tour to produce a six-part docuseries titled PARTNERS, which will provide an inside look at the world of professional pickleball. The series will premiere on May 5 on Prime Video, the Carvana® PPA Tour YouTube Channel, and PickleballTV, offering viewers a rare glimpse into the lives and dynamics of the league's players, coaches, and executives.
Why it matters
Pickleball has seen a meteoric rise in popularity in recent years, with the sport now played in 78 countries and over 19.8 million players in the U.S. alone. PARTNERS will give both longtime fans and new audiences an unprecedented look at the inner workings of the professional pickleball league, shedding light on the drama, competition, and passion that drive the sport's growth.
The details
PARTNERS will follow the Carvana® PPA Tour through one of its most consequential seasons, as the league faces changes to payout structures, the rise of newcomers, and the increasing presence of major sponsors. The docuseries will provide a fly-on-the-wall perspective, capturing the players' lives both on and off the court as they train, party, date, and navigate the challenges of professional competition.
- PARTNERS will premiere on May 5, 2026.
- The Carvana® PPA Tour is currently in its 5th year since its founding in 2019.
The players
Connor Pardoe
Founder and CEO of the Carvana® PPA Tour.
Mark Infante
Executive Producer at Shutterstock Studios, the production company behind PARTNERS.
Ryan Keeton
Chief Brand Officer at Carvana®, the title sponsor of the PPA Tour.
Dan Bradley
Showrunner for PARTNERS, with experience producing sports-focused content.
Wavelength
The independent studio that is co-producing PARTNERS with Shutterstock Studios.
What they’re saying
“Pickleball is certainly having a moment, but most people still haven't seen what it actually feels like inside that world. The access we received from the Carvana® PPA Tour changed everything, placing us directly within the action – close to the players, decisions and the dynamics.”
— Mark Infante, Executive Producer, Shutterstock Studios
“Our partnership with the PPA has given us a front-row seat to one of the fastest-growing sports in the country. PARTNERS is a natural next step, offering fans a deeper look at the players and stories driving that growth.”
— Ryan Keeton, Chief Brand Officer, Carvana®
“The Carvana® PPA Tour continues to showcase professional pickleball on the world's biggest stages, and PARTNERS gives the world a front-row seat to everything that goes on behind the scenes – the drama, the competition, the passion and much more.”
— Connor Pardoe, Founder and CEO, Carvana® PPA Tour
What’s next
PARTNERS will premiere on May 5, 2026 on Prime Video, the Carvana® PPA Tour YouTube Channel, and PickleballTV, with all episodes dropping at once.
The takeaway
The PARTNERS docuseries represents a significant milestone in the growth and mainstream recognition of professional pickleball, offering viewers an unprecedented look at the inner workings of the sport's fastest-growing league. The partnership between Shutterstock Studios and the Carvana® PPA Tour demonstrates the increasing commercial and cultural relevance of pickleball as it continues to expand globally.
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