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Revman Expands Laura Ashley Utility Bedding Collection
The classic English home brand now has a more expansive presence within Revman International's portfolio.
Apr. 2, 2026 at 2:06pm
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Revman International has relaunched the Laura Ashley utility bedding collection, which includes pillows, pads, and down-alt comforters, as part of a broader expansion of the Laura Ashley brand within Revman's assortment. The company has also refreshed its Laura Ashley fashion bedding line, which CEO Rich Roman describes as a 'generational brand' with appeal across multiple age groups, including a strong Back-to-College component.
Why it matters
The move to bring the Laura Ashley utility bedding line fully under Revman's control and pair it with updated fashion bedding reflects the company's strategy to strengthen its hold on this classic English home brand. As a foundational license for Revman, Laura Ashley's expanded presence signals the brand's continued importance within the company's broader portfolio of licensed home textile offerings.
The details
During the New York Home Fashions Market, Revman relaunched the Laura Ashley utility bedding collection, which had previously been licensed elsewhere. The basic bedding group includes pillows, pads, and down-alt comforters. This utility collection now sits alongside a refreshed array of Laura Ashley fashion bedding, which CEO Rich Roman describes as appealing to multiple generations, from mothers to grandmothers, and also having a strong Back-to-College component.
- The Laura Ashley utility bedding collection was relaunched by Revman during the New York Home Fashions Market.
- The Martha Stewart brand collection, which officially debuted at the September market last year, was also showcased by Revman at the spring New York Market, featuring a variety of seasonal/holiday bedding and accessories.
- The Tommy Hilfiger collection, another license Revman landed in 2025, was also presented, offering designs for master bedrooms as well as more collegiate looks for Back-to-Campus season.
The players
Revman International
A home textiles company that holds the licensing rights for several major brands, including Laura Ashley, Martha Stewart, and Tommy Hilfiger.
Rich Roman
The CEO of Revman International.
Laura Ashley
A classic English home brand that has been a foundational license for Revman International.
What they’re saying
“'It's mothers, grandmothers and it has a big Back-to-College component. This is the real McCoy when it comes to traditional English designs.'”
— Rich Roman, CEO, Revman International
“'Their challenge to us was to elevate the brand. It's gotten off to a nice start.'”
— Rich Roman, CEO, Revman International
What’s next
Revman plans to continue expanding its offerings under the Laura Ashley brand, potentially introducing new product categories or collaborating on exclusive collections to further strengthen the brand's presence within the company's portfolio.
The takeaway
Revman's strategic move to bring the Laura Ashley utility bedding line fully under its control and pair it with updated fashion bedding reflects the company's commitment to leveraging the enduring appeal of this classic English home brand. By diversifying the Laura Ashley assortment, Revman is positioning the brand to resonate with a multi-generational consumer base, from mothers to college students, solidifying its importance within Revman's broader licensed home textile business.





