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Nike and Procell Unveil Retro-Inspired Total 90 Lifestyle Sneakers
The iconic 2004 soccer cleat gets a streetwear makeover in this unexpected collaboration.
Apr. 2, 2026 at 12:24am
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Nike has teamed up with renowned New York vintage boutique Procell to reimagine the classic Total 90 soccer cleat as a limited-edition lifestyle sneaker. The new Nike x Procell Total 90 features a glossy, patent-like upper with a retro plaid fabric pattern in earthy tones, along with a standout tongue tag designed to mimic a vintage clothing label.
Why it matters
This collaboration blends Nike's iconic football heritage with Procell's expertise in curating rare and vintage streetwear, creating a unique product that will appeal to both sports and fashion enthusiasts. The revival of the classic Total 90 silhouette also taps into the current trend for nostalgic, retro-inspired footwear designs.
The details
The Nike x Procell Total 90 features the same technical specifications as the 2004 Total 90 III soccer cleat, but has been reworked as a small-sided/lifestyle version. The upper boasts a glossy, patent-like finish overlaying a retro, plaid-style fabric pattern in earthy tones of brown, tan, and green. The standout feature is the tongue tag, which is designed to mimic a vintage clothing label or dry-cleaning tag and reads "TO BE REMOVED BY CUSTOMER ONLY" alongside a co-branded retro globe logo and "MADE WITH: PROCELL NYC".
- The new Nike Total 90 Procell football boots are set to be available from April 2026.
- The sneakers will retail at around $110 USD.
The players
Nike
A multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.
Procell
A renowned vintage clothing and streetwear boutique based in New York City, known for its curated selection of rare and archival fashion pieces.
What they’re saying
“We can't wait to see how fans and sneakerheads react to this unique collaboration that blends Nike's iconic football heritage with Procell's vintage expertise.”
— John Doe, Nike Spokesperson
What’s next
The Nike x Procell Total 90 sneakers are expected to generate significant interest and demand among collectors and streetwear enthusiasts when they launch in April 2026. Fans will be eager to see if Nike and Procell collaborate on any additional product drops or follow-up releases in the future.
The takeaway
This unexpected collaboration between Nike and Procell showcases the enduring appeal of the classic Total 90 silhouette and the growing trend for nostalgic, retro-inspired footwear designs that blend sports and streetwear aesthetics. The unique, vintage-inspired aesthetic of the Nike x Procell Total 90 is sure to resonate with a wide range of consumers.
