- Today
- Holidays
- Birthdays
- Reminders
- Cities
- Atlanta
- Austin
- Baltimore
- Berwyn
- Beverly Hills
- Birmingham
- Boston
- Brooklyn
- Buffalo
- Charlotte
- Chicago
- Cincinnati
- Cleveland
- Columbus
- Dallas
- Denver
- Detroit
- Fort Worth
- Houston
- Indianapolis
- Knoxville
- Las Vegas
- Los Angeles
- Louisville
- Madison
- Memphis
- Miami
- Milwaukee
- Minneapolis
- Nashville
- New Orleans
- New York
- Omaha
- Orlando
- Philadelphia
- Phoenix
- Pittsburgh
- Portland
- Raleigh
- Richmond
- Rutherford
- Sacramento
- Salt Lake City
- San Antonio
- San Diego
- San Francisco
- San Jose
- Seattle
- Tampa
- Tucson
- Washington
'Project Hail Mary' Maintains Strong Second Weekend at Box Office
Horror genre faces potential saturation point as new releases struggle
Mar. 30, 2026 at 11:04am
Got story updates? Submit your updates here. ›
The sci-fi adventure film 'Project Hail Mary' starring Ryan Gosling held strong in its second weekend, earning $54.5 million and continuing its successful run. Meanwhile, new horror releases like 'They Will Kill You' and 'Forbidden Fruits' had disappointing debuts, suggesting the genre may be reaching a saturation point in theaters.
Why it matters
The continued success of 'Project Hail Mary' demonstrates the film's broad appeal and long-term box office potential, while the struggles of new horror releases highlight the challenges the genre faces as it becomes oversaturated in the market. This could impact programming decisions and investment in future horror projects.
The details
In its second weekend, 'Project Hail Mary' dipped only 32% from its opening, grossing $54.5 million. This strong hold was better than that of 'Oppenheimer,' another non-franchise hit from earlier this year. 'Project Hail Mary' has now earned $300.8 million worldwide in two weeks. Meanwhile, the weekend's top new release, the horror film 'They Will Kill You,' debuted with a disappointing $5 million. Another new horror-comedy, 'Forbidden Fruits,' opened to just $1.2 million. Industry analyst David A. Gross noted that there has been a new horror film released every weekend for the last 14 weeks, suggesting the genre may be approaching oversaturation.
- On March 30, 2026, 'Project Hail Mary' grossed $54.5 million in its second weekend.
- On March 30, 2026, the new horror film 'They Will Kill You' debuted with $5 million.
- On March 30, 2026, the new horror-comedy 'Forbidden Fruits' opened with $1.2 million.
The players
Project Hail Mary
A sci-fi adventure film directed by Phil Lord and Chris Miller, starring Ryan Gosling.
They Will Kill You
A new R-rated horror film starring Zazie Beetz.
Forbidden Fruits
A new horror-comedy about a coven of witches working at a Texas mall.
David A. Gross
A movie industry analyst who runs the consulting firm FranchiseRe.
What they’re saying
“There has been a new horror film released every weekend for the last 14 weekends.”
— David A. Gross, Movie industry analyst
What’s next
Next weekend, 'The Super Mario Galaxy Movie' is expected to have the biggest opening of 2026, which could pose a challenge for the continued success of 'Project Hail Mary'.
The takeaway
The resilience of 'Project Hail Mary' in its second weekend highlights the film's broad appeal, while the struggles of new horror releases suggest the genre may be reaching a saturation point in theaters. This could impact future investment and programming decisions in the horror space.
New York top stories
New York events
Mar. 30, 2026
Vince Giordano and the NighthawksMar. 30, 2026
Cory BrananMar. 30, 2026
CATS: The Jellicle Ball




