Kelly Hayes, 34, Named to BizBash 40 Under 40 List

IDEKO account manager recognized for building lasting client relationships and executing high-profile events

Mar. 30, 2026 at 3:46pm

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Kelly Hayes, 34, has been named to the 2026 BizBash 40 Under 40 list. Hayes is an account manager at IDEKO, a New York-based experiential marketing agency, where she is known for building strong client partnerships and orchestrating major events like the NYC mayoral inauguration.

Why it matters

The BizBash 40 Under 40 list highlights the next generation of event industry leaders who are shaping the future of experiential marketing. Hayes' recognition demonstrates her growing influence and the high-caliber work she is delivering for clients like the City of New York, Nike, and Nasdaq.

The details

In her role at IDEKO, Hayes has managed activations around IPOs at Nasdaq, various events for Nike, and high-profile celebrations for the City of New York, including events at City Hall. She is praised for her ability to build trust-based client relationships and exceed expectations through responsive, collaborative partnerships.

  • Hayes, 34, was named to the 2026 BizBash 40 Under 40 list on March 30, 2026.

The players

Kelly Hayes

A 34-year-old account manager at IDEKO, a New York-based experiential marketing agency, who was recognized for her work building lasting client relationships and executing high-profile events.

IDEKO

A New York-based experiential marketing agency where Hayes works as an account manager.

City of New York

A client of IDEKO for whom Hayes has orchestrated multiple high-profile events at City Hall, including celebrations for NYC Liberty and Gotham FC, as well as serving as account manager for the City Hall–based NYC mayoral inauguration.

Nike

A client of IDEKO for whom Hayes has managed various events.

Nasdaq

A client of IDEKO for whom Hayes has managed activations around IPOs.

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The takeaway

Hayes' recognition on the BizBash 40 Under 40 list demonstrates her growing influence in the experiential marketing industry and the high-caliber work she is delivering for major clients like the City of New York, Nike, and Nasdaq. Her ability to build trust-based client relationships and exceed expectations through responsive, collaborative partnerships has made her a rising star in the field.