New York Holds JFK Jr. Lookalike Contest on International Women's Day

The event aims to find the person who most closely resembles the late style icon and son of President Kennedy.

Published on Mar. 5, 2026

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A new celebrity lookalike contest is set to take place in New York City this weekend, with organizers searching for the person who most closely resembles John F. Kennedy Jr., the late son of President John F. Kennedy. The contest will be held under the Washington Square Park Arch on Sunday, March 8, at 1 p.m., a known hangout spot for Kennedy Jr. and his wife, Carolyn Bessette Kennedy. The event comes amid a surge in popularity for celebrity lookalike contests and renewed interest in Kennedy Jr. due to the recent FX and Hulu series dramatizing his relationship with Bessette.

Why it matters

The contest taps into a moment when cultural memory, fashion revival, and internet humor overlap. While the outcome may matter less than the spectacle and community fun, it highlights the enduring fascination with Kennedy Jr.'s image and style, even over two decades after his tragic death.

The details

The contest is being organized by the social media account @heyhunk_, which has promoted the event using a flyer featuring a photograph of Kennedy Jr. from the late 1990s. The $250 prize has sparked interest, with some commenters suggesting that Kennedy Jr.'s 33-year-old nephew, Jack Schlossberg, should attend the event. However, there is no indication that Schlossberg plans to participate.

  • The contest will be held on Sunday, March 8, 2026 at 1 p.m.

The players

@heyhunk_

The social media account organizing the JFK Jr. lookalike contest.

John F. Kennedy Jr.

The late son of President John F. Kennedy, who was widely regarded as one of the most attractive public figures of his era and a style icon in the 1990s.

Carolyn Bessette Kennedy

Kennedy Jr.'s wife, who was a Calvin Klein publicist and also considered a style icon.

Jack Schlossberg

Kennedy Jr.'s 33-year-old nephew, who has gained popularity on social media for bearing a resemblance to his uncle.

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The takeaway

The JFK Jr. lookalike contest in New York City highlights the enduring fascination with the late style icon's image and the viral nature of celebrity lookalike events, which have become a social media-driven spectacle tapping into nostalgia and online fandom.