K-pop Girl Group Twice Celebrates 10 Years with Solo Tracks and Netflix Hit

The massively popular group expands its sound and steps into a new animated film 'KPop Demon Hunters'

Published on Mar. 2, 2026

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The K-pop girl group Twice is celebrating its 10th anniversary with the release of 'TEN: The Story Goes On,' an album featuring solo tracks from each of the nine members that explore genres beyond their signature bubblegum pop sound. Not only that, the group was recently tapped by Sony Pictures Animation to participate in the new Netflix hit 'KPop Demon Hunters,' which has become the streaming service's most-watched film of all time and earned multiple Oscar nominations.

Why it matters

Twice's longevity and evolution in the highly competitive global pop music industry is a rare accomplishment. Their ability to maintain popularity while expanding their artistic expression showcases the group's resilience and the changing definitions of success in the K-pop landscape.

The details

For Twice's solo songs on 'TEN: The Story Goes On,' each member chose a concept that suited them well, and the group songs highlighted their individual vocal strengths and personalities after 10 years of working together. The group also had a hand in the music of 'KPop Demon Hunters,' with Jeongyeon, Jihyo, and Chaeyoung contributing a powerful version of 'Takedown' for the film's soundtrack, which became a major hit.

  • Twice celebrated its 10th anniversary last year with the release of 'TEN: The Story Goes On'.
  • 'KPop Demon Hunters' was released on Netflix in 2025 and became the streaming service's most-watched film of all time.
  • The 'KPop Demon Hunters' soundtrack, featuring Twice's contributions, was the highest-charting album of 2025.
  • The animated film 'KPop Demon Hunters' is nominated for two Oscars at the upcoming Academy Awards.

The players

Twice

A massively popular K-pop girl group consisting of nine members: Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung, and Tzuyu.

Sony Pictures Animation

The animation studio that produced the Netflix hit 'KPop Demon Hunters', which featured contributions from Twice.

Netflix

The streaming service that released 'KPop Demon Hunters', which became its most-watched film of all time.

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What they’re saying

“For Twice's solo songs, it seems like each member chose a concept that suited them well. And for the group songs, because we've been together for 10 years, we know each other's vocal colors and strengths, so we're able to assign parts that highlight those individual characteristics, allowing us to showcase our personalities even more.”

— Mina

“We've worked incredibly hard for the past 10 years, but honestly, I'm not sure what the criteria for success really is. We've just consistently and diligently done what we've been doing, and if the fact that many people have listened to our music, loved it, and felt encouraged by it constitutes success, then perhaps we have achieved success. However, I still think there's so much more we can do.”

— Jihyo

“Twice's music is very bright, cute, and generally requires a refreshing vocal style, but the song 'Takedown' in 'KPop Demon Hunters' is a very powerful song. In fact, during my trainee days, I only sang powerful songs. So, it brought back memories of my trainee days, and I remember having a lot of fun recording it.”

— Jeongyeon

“There were several scenes where Mira (a member of 'Kpop Demon Hunters' girl group HUNTR/X), was constantly eating something. Although the eating scene was portrayed dramatically in the animation, we also eat a lot after concerts because we had spent so much energy, and we need that energy replenishment. I think those aspects were portrayed quite well. Those parts really resonated with me. The costumes were also great.”

— Chaeyoung

What’s next

The group is expected to continue its successful run, with plans to meet fans for many more years and explore new creative avenues, both as a group and through individual member activities.

The takeaway

Twice's longevity and evolution in the K-pop industry, as well as their involvement in the hit Netflix film 'KPop Demon Hunters,' demonstrate the group's resilience and the changing landscape of success in the global pop music scene. Their ability to maintain popularity while expanding their artistic expression sets them apart as a rare example of sustained excellence in the highly competitive world of K-pop.