Apple Unveils iPhone 17e, iPad Updates, and New Entry-Level MacBook

The tech giant's March 4 event promises a range of hardware refreshes and a more affordable laptop option.

Published on Feb. 20, 2026

Got story updates? Submit your updates here. ›

Apple is set to host a hardware-focused event on March 4, unveiling updates to its iPhone, iPad, and MacBook lineups. The highlight is expected to be the iPhone 17e, which will feature the A19 chip and MagSafe charging, while maintaining a $599 price point. The iPad Air is also slated for an upgrade, with the M4 chip, and a new entry-level MacBook powered by an iPhone-class processor is in the works, priced under $1,000.

Why it matters

These announcements demonstrate Apple's continued efforts to refine its product ecosystem and expand its reach to a wider consumer base. The iterative updates to the iPhone and iPad, coupled with the introduction of a more affordable MacBook, signal Apple's strategy to maintain its market dominance while making its technology more accessible.

The details

The iPhone 17e will feature the A19 chip and MagSafe charging, while potentially incorporating a slightly reduced GPU core count compared to the flagship iPhone 17 models. The iPad Air will receive the M4 chip, narrowing the performance gap with the iPad Pro. The new entry-level MacBook will be powered by an iPhone-class chip and feature an aluminum chassis, enabling a sub-$1,000 price point.

  • Apple is hosting 'special Apple Experience' events on March 4, 2026 in New York, London, and Shanghai.
  • The iPhone 17e, iPad updates, and new entry-level MacBook are expected to be unveiled at these events.

The players

Apple

A multinational technology company that designs, develops, and sells consumer electronics, computer software, and online services.

Mark Gurman

A Bloomberg reporter who covers Apple and other technology companies.

Macworld

A popular technology publication that covers Apple and its products.

Got photos? Submit your photos here. ›

What’s next

Apple is expected to provide more details on the availability and pricing of the new products at the March 4 event.

The takeaway

Apple's upcoming hardware event showcases the company's commitment to iterative improvements and strategic silicon integration, as it aims to refine its existing product lines and expand its reach to a wider consumer base with more affordable options.