Rivian Warns of Continued Losses Ahead of New EV Launch

Electric vehicle maker forecasts larger-than-expected 2026 loss as it prepares for critical debut of next-generation SUV.

Published on Feb. 12, 2026

Rivian Automotive Inc. has warned that it may post a larger-than-expected loss in 2026 as the electric vehicle maker works to contain costs ahead of the critical debut of its upcoming R2 midsize electric SUV. The company forecasted an adjusted loss before interest, taxes, depreciation and amortization of $1.8 billion to $2.1 billion for the year, exceeding analyst expectations, as it faces eroding EV demand, high raw material costs, and the loss of regulatory credit revenue.

Why it matters

Rivian's ability to achieve profitability is crucial as it seeks to establish itself as a major player in the increasingly competitive electric vehicle market. The launch of the R2 SUV is seen as a critical step in the company's efforts to boost production volume and improve its financial performance.

The details

Rivian said the R2 midsize electric SUV will go on sale in the second quarter of 2026 as scheduled. The vehicle is expected to be a lower-priced model that will help Rivian achieve higher production volume and better earnings. However, the R2 will hit the market after the expiration of a $7,500 federal tax credit for electric vehicles, which could impact sales.

  • Rivian reported its fourth-quarter results on February 12, 2026.
  • Rivian forecasted a 2026 adjusted loss before interest, taxes, depreciation and amortization of $1.8 billion to $2.1 billion.
  • Rivian expects to deliver between 62,000 and 67,000 vehicles in 2026, compared to 63,400 expected by analysts.
  • Rivian's fourth-quarter adjusted loss was 54 cents per share, better than the 69-cent deficit expected by Wall Street.

The players

Rivian Automotive Inc.

An American electric vehicle manufacturer that produces electric pickup trucks, SUVs, and delivery vans.

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What’s next

Rivian's upcoming R2 midsize electric SUV is expected to be a critical launch for the company as it seeks to boost production volume and improve its financial performance.

The takeaway

Rivian's warning of continued losses in 2026 highlights the challenges facing the electric vehicle industry, including eroding demand, high raw material costs, and the loss of regulatory incentives. The company's ability to successfully launch its R2 SUV and contain costs will be crucial to its long-term success.