Butterfinger Unveils Limited-Edition French Toast Candy Bar

The new flavor is available nationwide through April, with exclusive pastries in New York City.

Published on Feb. 12, 2026

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Butterfinger has launched a new French Toast-flavored candy bar, available for a limited time at major retailers across the country. The brand has also teamed up with renowned pastry chef Dominique Ansel to create three exclusive French Toast-inspired pastries available at his bakery in New York City.

Why it matters

The launch of the Butterfinger French Toast bar taps into the growing consumer demand for innovative and nostalgic flavor combinations, particularly around breakfast-inspired treats. The collaboration with Dominique Ansel also helps drive excitement and buzz around the new product.

The details

The Butterfinger French Toast bar features the brand's signature crispy, crunchy texture and peanut-buttery center, coated in a French toast-flavored coating. Butterfinger says the new flavor was developed after months of speculation and social media buzz from fans. In addition to the candy bar, Dominique Ansel Bakery in New York City will offer three new pastries inspired by the French Toast flavor.

  • The Butterfinger French Toast bar will be available at major retailers nationwide starting now through April 2026.
  • The exclusive French Toast-inspired pastries at Dominique Ansel Bakery in New York City will be available for the same limited-time period.

The players

Butterfinger

A popular chocolate candy bar brand in the United States, owned by Ferrero.

Dominique Ansel

A French pastry chef and the creator of the Cronut, who is launching three new pastries inspired by the Butterfinger French Toast flavor.

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What they’re saying

“French toast is a classic that hits across generations — mom made it, diners serve it at any hour, your friends beg for it at brunch, and it still feels like a treat every time. We saw an opportunity to take that universal craving and transform it into something you can enjoy anywhere, anytime. Its comfort food meets candy innovation, and it tastes like the best breakfast memory you have.”

— Yann Bastien, Vice President of Marketing, Butterfinger (News Release)

What’s next

Butterfinger fans will have to act quickly to try the limited-edition French Toast flavor, as it will only be available through April 2026.

The takeaway

The launch of the Butterfinger French Toast bar demonstrates the brand's ability to innovate and tap into consumer trends, blending nostalgic breakfast flavors with its signature candy bar. The exclusive pastry collaboration with Dominique Ansel adds an additional layer of excitement and exclusivity around the new product.