Osmosis Announces Strategic Leadership Appointments

New President, COO, VP of Marketing, and Director of Wellness to drive brand growth and innovation

Published on Feb. 11, 2026

Osmosis, a professional wellness brand focused on science-backed skincare and holistic health, has announced a series of strategic leadership appointments to support the company's continued growth and evolution. The new hires include Brian McGee as President, Katy Hébert as Chief Operating Officer, Erin Christman as VP of Marketing, and Rene Torres as Director of Wellness.

Why it matters

These appointments reflect Osmosis' commitment to strengthening its leadership team and advancing its mission of providing results-driven, science-backed skincare rooted in holistic wellness principles. The new executives bring decades of experience in the beauty and wellness industries and are poised to help Osmosis scale its operations, drive innovation, and expand its global reach.

The details

As President, Brian McGee will oversee brand strategy, innovation, and global growth initiatives. Katy Hébert as COO will manage operations and cross-functional execution to ensure scalability and operational excellence. Erin Christman as VP of Marketing will lead strategic growth initiatives and oversee the marketing department. Rene Torres as Director of Wellness will spearhead wellness-focused education, programming, and brand strategy.

  • Osmosis announced the leadership appointments on February 11, 2026.

The players

Brian McGee

Osmosis' new President, bringing over 35 years of experience in the beauty industry across retail, sales, marketing, and operations.

Katy Hébert

Osmosis' new Chief Operating Officer, with more than 25 years of experience as a licensed cosmetologist and executive leader.

Erin Christman

Osmosis' new Vice President of Marketing, with over 20 years of marketing experience, including a decade in the aesthetics industry and the past seven years dedicated to skincare.

Rene Torres

Osmosis' new Director of Wellness, a wellness expert, functional nutritionist, and licensed aesthetician with decades of experience.

Dr. Ben Johnson

Founder of Osmosis, who stated that the leadership appointments mark an important milestone for the brand.

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What they’re saying

“Osmosis is at an exciting point in its evolution. The brand has a strong foundation built on integrity, innovation, and education, and I'm energized by the opportunity to help accelerate growth while remaining true to what makes Osmosis distinctive.”

— Brian McGee, President

“These leadership appointments mark an important milestone for Osmosis. Each individual will bring unique expertise and vision that will help drive the brand forward while deepening our impact within skincare and wellness.”

— Dr. Ben Johnson, Founder of Osmosis

The takeaway

Osmosis is positioning itself for continued growth and innovation in the skincare and wellness space by assembling a seasoned leadership team with deep expertise in areas like operations, marketing, and holistic health. These strategic hires signal the brand's commitment to delivering science-backed, results-driven products and services that support whole-body skin health.