McDonald's Offers Free McNugget Caviar Kits for Valentine's Day

The fast-food giant is making an unlikely internet food pairing a reality with a limited-edition promotion.

Published on Feb. 10, 2026

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McDonald's is launching a Valentine's Day promotion that gives away free McNugget Caviar kits, which include a tin of premium caviar, a McDonald's gift card, crème fraîche, and a mother-of-pearl caviar spoon. The unusual pairing of McDonald's Chicken McNuggets and caviar gained viral traction on social media in recent years before the company decided to make it an official product.

Why it matters

The McNugget Caviar promotion represents McDonald's latest effort to generate cultural buzz through limited-edition releases and capitalize on emerging food trends. By embracing 'drop culture,' the company aims to create moments of artificial scarcity that drive online conversation and engagement.

The details

Each McNugget Caviar kit includes a 1-ounce tin of Baerii Sturgeon caviar from Paramount Caviar, a $25 McDonald's gift card, crème fraîche, and a mother-of-pearl caviar spoon. The kits will be available exclusively online at McNuggetCaviar.com starting at 11 a.m. ET on February 10, 2026, and are expected to sell out quickly.

  • The McNugget Caviar kits will be available online on February 10, 2026 starting at 11 a.m. ET.
  • The pairing of McDonald's Chicken McNuggets and caviar gained viral traction on social media in December 2024 after pop star Rihanna posted a video calling it a 'soccer mom snack'.

The players

McDonald's

A global fast-food restaurant chain known for its iconic Chicken McNuggets and other menu items.

Paramount Caviar

A company that supplies premium caviar, including the Baerii Sturgeon caviar used in the McNugget Caviar kits.

COQODAQ

A New York-based Korean-inspired fried chicken restaurant that first served a dish featuring Chicken McNuggets topped with caviar at the 2025 U.S. Open tennis championship.

Rihanna

A popular pop star who helped drive the viral trend of pairing Chicken McNuggets with caviar by posting a video about it on Instagram in December 2024.

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What they’re saying

“The saltiness from the caviar works great with the nugget. The creme fraîche adds a nice creaminess... It's easily the bougiest way to eat fast food.”

— Zach, Content creator (TikTok)

“Why is it so good? Crispy Mcnuggets, cool tangy crème fraîche. True pop of salt. Kinda mad how much I like it. Well, I guess this is my new lifestyle.”

— Bailey Fink, Food writer (TikTok)

What’s next

The McNugget Caviar kits are expected to sell out quickly when they become available online on February 10, 2026 at 11 a.m. ET.

The takeaway

McDonald's is embracing the growing trend of high-low food pairings, blending its iconic Chicken McNuggets with premium caviar to create a unique and indulgent Valentine's Day offering. This promotion demonstrates the company's ability to capitalize on viral food moments and generate cultural buzz through limited-edition releases.