Lowe's Offering Free Wooden Rose Bouquets for Valentine's Day

Retailer's freebie promotion requires Lowe's membership for New York customers.

Published on Feb. 10, 2026

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Lowe's is giving away free wooden rose bouquets at its New York stores this Valentine's Day, but the offer is only available to Lowe's members. The retailer says the bouquets are a unique twist on traditional fresh flowers, as the wooden roses will never wither.

Why it matters

Lowe's is tapping into the growing trend of group celebrations and themed events for Valentine's Day, appealing to consumers looking for creative and cost-effective ways to mark the holiday beyond just gifting their significant other.

The details

Lowe's wooden rose bouquets will be available on a first-come, first-served basis at its New York locations this Saturday, February 14th. Customers must be Lowe's members to claim the free bouquets, which the company says are a more lasting alternative to fresh flowers.

  • The free wooden rose bouquets will be available on Saturday, February 14, 2026 - Valentine's Day.
  • Next year, Valentine's Day will fall on the same day as the Super Bowl in 2027.

The players

Lowe's

A major home improvement retailer offering the free wooden rose bouquets to its members in New York for Valentine's Day.

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The takeaway

Lowe's is tapping into evolving Valentine's Day trends by offering a unique, free gift option to its loyalty program members, providing a creative and practical alternative to traditional fresh flower bouquets.