Grid My Business Releases Performance Metrics Update

New features help businesses track local search visibility and customer actions.

Jan. 29, 2026 at 5:55am

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Grid My Business, a comprehensive local SEO platform, has announced the release of its Performance Metrics update. The new features allow users to track customer engagement and conversion data directly within the Grid My Business dashboard and Business Profile Report, providing more context around local search performance beyond just rankings.

Why it matters

Understanding the full customer journey from local search visibility to actual actions like phone calls, directions requests, and website clicks is crucial for businesses looking to optimize their local SEO efforts. The Performance Metrics update from Grid My Business aims to give users a more complete picture of how their local presence is translating into real customer behavior.

The details

The Performance Metrics update includes features like total engagement trends, search impression tracking across desktop, mobile, and Google Maps, and data on visitor actions such as phone calls, direction requests, and website clicks. It also provides conversion metrics for bookings, food orders, and menu interactions, as well as insights into the top search keywords driving discovery of a business's profile. Users can analyze this data across flexible date ranges to spot performance trends.

  • Grid My Business released the Performance Metrics update on January 29, 2026.

The players

Grid My Business

A comprehensive, all-in-one local SEO platform that helps businesses and agencies enhance their visibility in Google's local search results.

Mark Gan

Community Manager at Grid My Business.

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What they’re saying

“Understanding performance is about more than rankings alone. By connecting visibility data with real customer actions inside our reports, users can better see what is working and make more informed decisions about their local SEO efforts.”

— Mark Gan, Community Manager (businessinsider.com)

What’s next

Businesses and agencies can learn more about the Performance Metrics update on the Grid My Business website.

The takeaway

The Performance Metrics update from Grid My Business provides a more holistic view of local search performance, empowering businesses to better understand how their online visibility translates into real-world customer actions and conversions. This level of data-driven insights can help inform more effective local SEO strategies.