Nothing Plans Retail Location in New York City

The tech company behind the Nothing Phone 3a and 3a Pro will open a store in NYC.

Jan. 27, 2026 at 4:15pm

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Nothing, the tech company behind the Nothing Phone 3a and 3a Pro, has announced plans to open a retail location in New York City. The new store will be the company's second physical location after its London store opened in 2022. No specific timeline has been provided for the NYC opening beyond 'the near future'.

Why it matters

Nothing's phones are currently only available in the US through the company's Beta Program, so a retail location in New York City would provide a more convenient way for East Coast consumers to purchase the devices directly from the brand.

The details

The announcement of the planned NYC store came alongside news that Nothing will be opening a retail location in India on Valentine's Day 2026. The company has not shared any additional details about the forthcoming New York or Tokyo store openings beyond stating they will happen 'in the near future'.

  • Nothing opened its first retail location in London in 2022.
  • Nothing plans to open a store in India on Valentine's Day 2026.

The players

Nothing

A tech company that produces smartphones and other consumer electronics, including the Nothing Phone 3a and 3a Pro.

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What’s next

Nothing has not provided a specific timeline for when the New York City retail location will open, only stating it will happen 'in the near future'.

The takeaway

The planned Nothing store in New York City will give East Coast consumers a more convenient way to purchase the company's smartphones, which are currently only available in the US through its Beta Program.