Funnel Neck Jackets Surge in Popularity, From Runways to Royalty

Sales of the structured, high-collared outerwear have skyrocketed, with a 1,000% year-over-year increase at John Lewis.

Published on Feb. 27, 2026

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The funnel-neck jacket, characterized by its boxy cut and a collar that sits between 9cm and 14cm high, has rapidly moved from designer runways to the high street. Brands like John Lewis, Marks & Spencer, Reiss, Uniqlo, and Mango are experiencing high demand, with some styles selling out quickly. The trend isn't limited to womenswear, as Burberry has debuted a funnel-neck coat for men, and the style has been spotted on influential figures like the Duchess of Sussex and the First Lady of New York.

Why it matters

The funnel-neck jacket has earned nicknames like the 'feminist facelift' due to its ability to conceal the lower face without cosmetic intervention. The trend is being seen as a shift away from 'quiet luxury' towards 'silent luxury,' with the jacket potentially becoming a uniform of the progressive left.

The details

The funnel neck has a rich history, appearing in military coats and luxury fashion collections as early as the 1950s. Audrey Hepburn famously wore a cherry-red skirt suit with a funnel neck in the 1963 film Charade, and Phoebe Philo's 2023 collection further cemented the style's place in contemporary fashion. The rise of the funnel-neck jacket is part of a larger trend towards higher necklines in fashion, contrasting with previous trends favoring lower necklines and exposed décolletage.

  • John Lewis reported a 1,000% year-on-year increase in sales of funnel-neck jackets.
  • Burberry debuted a funnel-neck coat as part of its Fall 2026 collection.

The players

Meghan, Duchess of Sussex

The Duchess of Sussex was recently seen wearing a Zara funnel-neck coat during a visit to Jordan.

Rama Duwaji

The First Lady of New York wore both brown and black funnel-neck jackets during her husband's inauguration.

Bridget Dalton

A semiotician at Truth Consulting, who describes the funnel-neck trend as 'performative hiding.'

Audrey Hepburn

Famously wore a cherry-red skirt suit with a funnel neck in the 1963 film Charade, showcasing the style's potential for sophistication and intrigue.

Phoebe Philo

Her 2023 collection further cemented the funnel neck's place in contemporary fashion.

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What they’re saying

“The funnel-neck jacket has earned nicknames like the 'feminist facelift' due to its ability to conceal the lower face without cosmetic intervention.”

— Bridget Dalton, Semiotician, Truth Consulting

“The trend is being seen as a shift away from 'quiet luxury' towards 'silent luxury,' with the jacket potentially becoming a uniform of the progressive left.”

— Bridget Dalton, Semiotician, Truth Consulting

The takeaway

The funnel-neck jacket's rise in popularity highlights a broader trend towards higher necklines in fashion, offering a combination of practicality, style, and a subtle sense of anonymity that appeals to a wide range of consumers, from celebrities to everyday shoppers.