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Buffalo Wild Wings Unveils Wing-Flavored Protein Espresso Martini
The new Espresso Proteini cocktail is infused with Buffalo Dry Rub and contains 10 grams of protein.
Published on Mar. 9, 2026
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Buffalo Wild Wings is introducing a new protein-packed menu item called the Espresso Proteini, an espresso martini infused with Buffalo Dry Rub and containing 10 grams of protein from Muscle Milk Protein Powder. The limited-time cocktail will be available at participating locations from March 13-15 to coincide with National Espresso Martini Day.
Why it matters
The Espresso Proteini reflects the ongoing trend of food and beverage brands adding more protein to their menus to cater to consumer demand. Other recent examples include Starbucks' protein lattes, Subway's Protein Pockets, and Tropical Smoothie's high-protein drinks.
The details
The Espresso Proteini is made with classic espresso martini ingredients like espresso and vodka, plus Muscle Milk Protein Powder and Buffalo Wild Wings' signature Buffalo Dry Rub, which is also used to rim the glass. The cocktail will be available on its own for $12 or as part of a $20 combo with 6 boneless wings.
- The Espresso Proteini will be available from Friday, March 13 through Sunday, March 15, 2026.
The players
Buffalo Wild Wings
A popular sports bar and restaurant chain known for its chicken wings and sports-focused atmosphere.
Tristan Meline
The president of Buffalo Wild Wings.
What they’re saying
“The Espresso Proteini is made with classic espresso martini ingredients, plus Muscle Milk Protein Powder, Buffalo Wild Wings President Tristan Meline told USA TODAY via email.”
— Tristan Meline, President, Buffalo Wild Wings (USA TODAY)
The takeaway
Buffalo Wild Wings' new Espresso Proteini demonstrates how food and beverage brands are increasingly incorporating protein into their menus to cater to health-conscious consumers. This protein-packed espresso martini is a unique twist on the popular cocktail trend.
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