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Wingstop to Open First Location in Binghamton Area
Popular chicken wing chain coming to Vestal Exchange Shopping Center
Published on Feb. 25, 2026
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Wingstop, a food chain known for its variety of chicken wings and ranch dressing, is opening its first location in the Greater Binghamton area. The new Wingstop restaurant will be located in the Vestal Exchange Shopping Center, joining other new additions like Crumbl and Tropical Smoothie Cafe.
Why it matters
The arrival of Wingstop, a national chicken wing chain, represents continued growth and development in the Binghamton region's retail and dining scene. This new location will provide residents with another dining option and is part of a broader trend of national chains expanding into the area.
The details
According to Maria Pace, a spokesperson for Brixmor Property Group which owns the Vestal Exchange Shopping Center, Wingstop will be opening its first location in the Greater Binghamton area at the shopping center. The new Wingstop will be joining two other new businesses, Crumbl and Tropical Smoothie Cafe, that are also opening their first locations in the region at the same plaza.
- Wingstop's opening date has not yet been announced.
The players
Wingstop
A popular food chain known for its variety of chicken wings and ranch dressing.
Brixmor Property Group
The company that owns the Vestal Exchange Shopping Center where the new Wingstop location will be opening.
Crumbl
A cookie company that is opening its first location in the Binghamton area at the Vestal Exchange Shopping Center.
Tropical Smoothie Cafe
A smoothie and cafe chain that is also opening its first location in the Binghamton region at the Vestal Exchange Shopping Center.
What they’re saying
“Wingstop will be joining two other businesses opening their first locations in the area: Crumbl and Tropical Smoothie Cafe, which will be located in the same plaza.”
— Maria Pace, Spokesperson, Brixmor Property Group (binghamtonhomepage.com)
What’s next
The opening date for the new Wingstop location has not yet been announced.
The takeaway
The arrival of national chains like Wingstop, Crumbl, and Tropical Smoothie Cafe in the Binghamton region signals continued growth and development in the local retail and dining scene, providing residents with more dining options and further establishing the area as an attractive market for expansion.
