The Temptations to Headline Licensing Expo's Opening Night Party

The iconic Motown group will perform at the annual industry event in Las Vegas.

Apr. 9, 2026 at 9:16am

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An abstract close-up photograph featuring a dazzling array of gold sequins and shattered disco ball fragments, capturing the glamour and energy of a major music performance.The Temptations' iconic Motown sound and showmanship will set the tone for the opening of Licensing Expo 2026.Las Vegas Today

The Temptations, the legendary Motown group known for hits like "My Girl" and "Ain't Too Proud to Beg," will headline the opening night party for Licensing Expo 2026 in Las Vegas. The annual trade show is a major event for the global licensing industry, bringing together brands, manufacturers, and retailers.

Why it matters

The Temptations' performance at the Licensing Expo opening party is a major coup for the event organizers, Informa Markets. Securing such an iconic musical act will help drive attendance and excitement around the start of the three-day trade show, which is a critical networking and deal-making opportunity for the licensing industry.

The details

Licensing Expo 2026 is scheduled to take place from June 9-11 at the Las Vegas Convention Center. The opening night party on June 9th will feature a live performance by The Temptations, who rose to fame in the 1960s as part of the Motown sound. The group, known for their smooth harmonies and choreographed dance moves, continues to tour and record new music decades after their initial heyday.

  • Licensing Expo 2026 will be held from June 9-11 in Las Vegas.
  • The opening night party is scheduled for June 9, 2026.

The players

The Temptations

An iconic Motown vocal group known for hits like "My Girl" and "Ain't Too Proud to Beg." The group continues to tour and record new music decades after their initial success in the 1960s.

Informa Markets

The organizers of Licensing Expo, the world's largest trade show for the global licensing industry.

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What they’re saying

“We're thrilled to have The Temptations headline our opening night party and kick off Licensing Expo 2026 in style. Their timeless music and showmanship will set the perfect tone for three days of networking, deal-making, and celebrating the dynamic world of brand licensing.”

— Jessica Blue, Vice President, Licensing Expo

What’s next

Licensing Expo 2026 will take place June 9-11 at the Las Vegas Convention Center. Tickets for the opening night party featuring The Temptations will go on sale to attendees in the coming weeks.

The takeaway

Securing a legendary Motown act like The Temptations to headline the opening night party is a major coup for Licensing Expo, underscoring the event's status as the premier global gathering for the licensing industry. The performance will help drive excitement and attendance for the three-day trade show.