MOOHA Partners with Experiential Marketing Summit in Las Vegas

Moving Out of Home Association to promote industry at major event

Apr. 3, 2026 at 7:03am

A minimalist, photorealistic studio still life featuring a polished, geometric sculpture made of brushed aluminum, chrome, and glass, arranged elegantly on a clean white background with dramatic lighting and shadows, conceptually representing the sleek, innovative nature of the Moving Out of Home industry.The Moving Out of Home industry brings a premium, high-tech aesthetic to experiential marketing activations.Las Vegas Today

MOOHA, the Moving Out of Home Association, a division of DPAA, the Global Out of Home Trade Organization, announced it will be partnering with the Experiential Marketing Summit, to be held May 18 – 20 in Las Vegas. This will be the first time the global Moving Out of Home industry will come together to promote the channel at an industry event.

Why it matters

The Experiential Marketing Summit draws over 1,000 brand marketers and event industry professionals, providing MOOHA a key opportunity to showcase the successful results from recent campaigns and connect with brands interested in leveraging the Moving Out of Home category.

The details

Under the MOOHA umbrella, members including Adgile Media Group, AV Ride, Can't Miss Us, CarVertise, Firefly, Good Traffic, Kiwibot, LED Truck Media, Lime Media, Mobilytics, Momentara, Movia, Reveal Mobile, StreetMetrics, and Vugo will talk with brands about their work. Special thanks to Eric Davis at National Experiential for helping to build the MOOHA booth.

  • The Experiential Marketing Summit will be held May 18 – 20, 2026 in Las Vegas.
  • This will be the first time MOOHA has participated in the event.

The players

MOOHA

The Moving Out of Home Association, a division of DPAA, the Global Out of Home Trade Organization.

Experiential Marketing Summit

An industry event that draws over 1,000 brand marketers and event professionals to discuss strategic events, experiences, sponsorship activations, and trade show exhibits.

Noah Klas

MOOHA Lead and VP Membership at DPAA.

Eric Davis

From National Experiential, who helped build the MOOHA booth for the event.

DPAA

The global trade marketing association driving the growth and digitization of out-of-home (OOH) media and its role in the Omnichannel mix.

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What they’re saying

“Brands and event activations are increasingly interested in the Moving Out of Home category. We look forward to interacting with advertisers at this important experiential industry trade show.”

— Noah Klas, MOOHA Lead and VP Membership at DPAA

What’s next

MOOHA members will showcase their work and connect with brands at the Experiential Marketing Summit in Las Vegas from May 18-20, 2026.

The takeaway

This partnership represents a significant opportunity for the Moving Out of Home industry to promote its capabilities and successes to a key audience of brand marketers and event professionals, potentially opening up new business opportunities.