Zero Fatalities Partners with Lyft for St. Patrick's Day Ride Discounts in Nevada

The program aims to reduce drunk driving incidents in Las Vegas and Reno over the holiday weekend.

Mar. 13, 2026 at 2:49pm

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Zero Fatalities, a Nevada road safety coalition, is partnering with Lyft to offer $5 ride discounts to partygoers in Las Vegas and Reno over the St. Patrick's Day weekend. The goal is to encourage people to use rideshare services instead of driving while impaired, helping to prevent alcohol-related crashes and fatalities.

Why it matters

Impaired driving has been an ongoing issue in Nevada, with over 885 alcohol-related fatalities on the roads over the past decade. Initiatives like this one from Zero Fatalities aim to address the problem and make the roads safer, especially during high-risk holiday periods when drunk driving incidents typically increase.

The details

The $5 Lyft ride discount is available from 5 p.m. on Saturday, March 14 until 6 a.m. on Wednesday, March 18. Riders must enter the promo code 'SAFERIDENV' to claim the offer, which is limited to the first 200 users with a maximum of one ride per person.

  • The $5 Lyft ride discount is available from 5 p.m. on Saturday, March 14 until 6 a.m. on Wednesday, March 18.
  • The Zero Fatalities program was launched in 2011 by the Nevada Departments of Public Safety and Transportation.

The players

Zero Fatalities

A Nevada road safety coalition that aims to prevent traffic-related deaths and injuries, operating year-round with a focus on major holidays.

Lyft

A rideshare company partnering with Zero Fatalities to offer discounted rides in Nevada over the St. Patrick's Day weekend.

Anita Pepper

The Zero Fatalities Program Manager, who highlighted the importance of planning ahead and celebrating safely on St. Patrick's Day.

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What they’re saying

“St. Patrick's Day is a celebration for many Nevadans, but it is also a time when impaired-driving crashes historically increase.”

— Anita Pepper, Zero Fatalities Program Manager (FOX5 Vegas)

“Death on our roadways is unacceptable.”

— Anita Pepper, Zero Fatalities Program Manager (FOX5 Vegas)

What’s next

The Zero Fatalities program plans to continue offering similar ride discount initiatives around other major holidays in Nevada to help reduce impaired driving incidents.

The takeaway

By partnering with Lyft to provide discounted rides, the Zero Fatalities program in Nevada is taking proactive steps to encourage safe transportation choices and prevent alcohol-related crashes, especially during high-risk holiday periods like St. Patrick's Day.