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Wizard Of Oz' Sphere Show Hits $290M In Ticket Sales
Enhanced version with new scenes and 4D effects coming later this year, says Sphere CEO James Dolan.
Published on Feb. 12, 2026
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A reconceived and trimmed-down version of The Wizard of Oz at Sphere in Las Vegas has sold 2.2 million tickets and brought in $290 million in ticket revenue since opening last August. The updated 75-minute show, which is nearly 30 minutes shorter than the 1939 original, features AI-enabled technology, interactive elements like flying drone-controlled monkeys, and alternates with live musical acts.
Why it matters
The Wizard of Oz show at Sphere represents an innovative approach to reimagining classic intellectual property for a modern, immersive entertainment experience. Its success highlights the potential for AI-powered, technologically-enhanced live shows to drive significant ticket sales and revenue.
The details
The Wizard of Oz show at Sphere in Las Vegas has been a major hit, selling 2.2 million tickets and generating $290 million in revenue since its opening in August 2025. The updated 75-minute version, which is nearly 30 minutes shorter than the 1939 original film, features AI-enabled technology, interactive elements like flying drone-controlled monkeys, and alternates with live musical acts like the Backstreet Boys and Phish.
- The Wizard of Oz show at Sphere opened in August 2025.
- Sphere Entertainment CEO James Dolan discussed the show's performance during a quarterly earnings call on February 12, 2026.
The players
James Dolan
CEO of Sphere Entertainment, the company behind the Wizard of Oz show at Sphere in Las Vegas.
Jane Rosenthal
One of the producers of the Wizard of Oz show at Sphere.
Google DeepMind
The technology company that provided the AI-enabled components for the Wizard of Oz show at Sphere.
What they’re saying
“The Wizard of Oz show at Sphere is an important blueprint for our long-term vision.”
— James Dolan, CEO, Sphere Entertainment (Earnings call)
What’s next
Sphere Entertainment plans to release an "enhanced" version of the Wizard of Oz show later this year, featuring "new scenes and 4D effects".
The takeaway
The success of the Wizard of Oz show at Sphere demonstrates the potential for classic intellectual property to be reimagined with cutting-edge technology and immersive experiences, driving significant ticket sales and revenue.
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