Material Honored with Business Impact Award at 2026 Medallia Experience Conference

The award recognizes Material's exceptional business results and value creation through its partnership with Medallia.

Published on Feb. 10, 2026

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Material, an intelligent growth company providing consumer data and insights, brand strategy and product innovation, has received the Business Impact Award at the 2026 Medallia Experience conference in Las Vegas, NV. The award honors exceptional business results and value creation in the Medallia partner ecosystem.

Why it matters

The award reflects the strong partnership between Material and Medallia, and their shared commitment to enabling companies to capture, interpret and activate customer insights at scale to drive more resonant experiences and customer lifetime value.

The details

As Medallia's first and longest-running service partner, Material leverages the industry-leading platform to help brands develop, implement and activate innovative, impactful CX management programs. The Business Impact Award recognizes Material's ability to help organizations shape the future of experiences in an era when customer expectations and behaviors have never been more complex.

  • The 2026 Medallia Experience conference took place in Las Vegas, NV.

The players

Material

An intelligent growth company providing consumer data and insights, brand strategy and product innovation.

Medallia

The global leader in customer and employee experience, trusted by the world's most iconic brands.

Nicole Hauptman

VP of Experience Measurement at Material.

Oscar Yuan

Chief Strategy + Growth Officer at Material.

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What they’re saying

“We're thrilled to be named a Medallia Business Impact Award winner. This honor is a testament to the impact our teams deliver for our clients through our strong partnership with Medallia. Together, we help organizations shape the future of experiences in an era when customer expectations and behaviors have never been more complex.”

— Nicole Hauptman, VP of Experience Measurement at Material

“Sustainable, durable growth happens when organizations build customer intelligence into their decision-making. We're grateful to Medallia for their partnership, and to our shared clients for their trust and commitment to leveraging human insights to drive better business decisions and better customer experiences.”

— Oscar Yuan, Chief Strategy + Growth Officer at Material

The takeaway

The Business Impact Award highlights the successful collaboration between Material and Medallia, demonstrating their shared focus on empowering organizations to leverage customer insights and deliver exceptional experiences that drive business growth.