Placitas Lands Free Pro Web Development for Community Website

New Mexico's economic development program provides technical assistance to build a 'one-stop-shop' for the town.

Published on Feb. 26, 2026

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The small town of Placitas, New Mexico has been selected to receive free professional web development services through the state's New Mexico MainStreet Project-Based Initiatives program. The program will help the local Las Placitas Association build a new community website and calendar to serve as a 'one-stop-shop' for information about the town.

Why it matters

Placitas is an unincorporated community that has not previously had a centralized online presence. This new website will help showcase the town's 'long and proud history' and serve as a hub for local events, businesses, and community information, amplifying the efforts of the Las Placitas Association.

The details

The web development project was approved through the state's Frontier, Rural and Native American Communities Initiative, which provides technical assistance to small, unincorporated areas. The scope of the project has grown from an initial concept of a virtual visitors center to a broader platform for sharing Placitas' story and community information. The Las Placitas Association will soon begin working with a graphic designer and web developer assigned through the program.

  • The project was approved in February 2026 under the New Mexico MainStreet Project-Based Initiatives program.
  • The Las Placitas Association said they plan to begin work with the assigned graphic designer and web developer soon.

The players

Las Placitas Association

A local community group in Placitas, New Mexico that initiated the idea for a new community website and calendar.

New Mexico Economic Development Department

The state agency running the New Mexico MainStreet Project-Based Initiatives program that is providing the free technical assistance to Placitas.

Rob Black

The Cabinet Secretary of the New Mexico Economic Development Department.

Daniel J. Gutierrez

The Director of the New Mexico MainStreet program.

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What they’re saying

“As things often happen in Placitas, conversations over coffee led to an idea — how cool it would be for Placitas to have its own website and calendar of events. Kind of a one-stop-shop for what's going on in our amazing community.”

— Las Placitas Association (sandovalsignpost.com)

“Local governments in New Mexico are working hard to improve the quality of life for their residents and grow their local economy. By providing strategic support for their projects, we will energize their efforts, amplifying their positive impact.”

— Rob Black, Cabinet Secretary, New Mexico Economic Development Department (sandovalsignpost.com)

“Project-Based Initiatives are a great way for communities to strategically invest in their local economy and show visible proof of the positive impact their work has on businesses and families.”

— Daniel J. Gutierrez, Director, New Mexico MainStreet (sandovalsignpost.com)

What’s next

The Las Placitas Association said they plan to begin work with the assigned graphic designer and web developer soon, and that community members will have opportunities to get involved as the project progresses.

The takeaway

This project demonstrates how state economic development programs can provide valuable technical assistance to small, unincorporated communities like Placitas to help them build an online presence and showcase their unique local character and community initiatives.