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Totowa Today
By the People, for the People
Mike's Feed Farm Celebrates 40 Years of Serving North Jersey's Pets
Family-owned business specializes in animal nutrition and high-quality products for furry friends
Published on Feb. 13, 2026
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Mike's Feed Farm, a family-owned and operated company that has been serving north Jersey's best-fed pets for 40 years, is celebrating its anniversary. The business was started by Ron Goldsmith's father, Mike, in 1985, and Ron joined the company in 1989, working his way up from the bottom. Mike's Feed Farm offers a wide selection of animal feeds, supplies, and accessories, including for wild birds, deer, chickens, horses, dogs, and cats.
Why it matters
In an era of big-box pet stores and online retailers, Mike's Feed Farm has maintained its local, community-focused approach, providing personalized service and high-quality products for the region's animal owners. The business's longevity and continued success highlight the enduring demand for specialized, family-owned retailers that cater to the unique needs of their local customers.
The details
Mike's Feed Farm specializes in animal nutrition, offering the highest quality products for a variety of pets and wildlife. The store carries a wide selection of wild bird feeds, houses, and feeders, as well as food options for deer and other wildlife. For those with chickens or entire flocks, the store has all the necessary supplies in stock. Mike's also carries a selection of Purina Horse feeds, as well as dog and cat food in kibble, canned, and frozen varieties, along with an array of supplies and treats.
- Mike's Feed Farm opened its doors in 1985.
- Ron Goldsmith joined the company in 1989.
The players
Mike Goldsmith
The founder of Mike's Feed Farm, who started the business in 1985.
Ron Goldsmith
The co-general manager of Mike's Feed Farm, who joined the company in 1989 and has worked his way up from the bottom.
What they’re saying
“We offer free carry out service and seasonal items all year long”
— Ron Goldsmith, Co-General Manager (Patch)
“Take it one step at a time and don't rush into things.”
— Ron Goldsmith, Co-General Manager (Patch)
What’s next
Mike's Feed Farm plans to continue serving the north Jersey community with its wide selection of high-quality animal products and personalized customer service for years to come.
The takeaway
Mike's Feed Farm's 40-year history in the local community demonstrates the enduring appeal of family-owned, specialized retailers that prioritize customer relationships and product quality over the convenience of big-box stores or online shopping. The business's longevity is a testament to its commitment to meeting the unique needs of its animal-loving customers.


